The 15-minute chart for Liberty Formula One A has recently triggered a narrowing of Bollinger Bands, a KDJ Death Cross, and a Bearish Marubozu at 07/14/2025 14:30. This indicates a decreasing magnitude of stock price fluctuations, a shift in momentum towards the downside, and a potential for further decreases in the stock price. Sellers are currently in control of the market, and it is likely that the bearish momentum will continue.
Apple Inc. has reportedly secured the U.S. broadcast rights for Formula 1 racing, outbidding ESPN and marking a significant shift in the sports broadcasting landscape. The tech giant offered Liberty Media $150 million per year for the rights, surpassing ESPN's current package of approximately $85 million [1].
The deal, which is yet to be finalized, was presented by Apple officials, including CEO Tim Cook, to Liberty Media CEO Derek Chang at the Allen & Company conference in Sun Valley, Idaho. Apple's interest in Formula 1 coincides with the success of its "F1" film starring Brad Pitt, which has grossed $300 million worldwide in two weeks [2]. The film's box office success may have influenced Apple's decision to invest in the sport's broadcast rights.
This move follows Apple's acquisition of exclusive rights to Major League Soccer and some Major League Baseball games, further solidifying its position as a major player in sports broadcasting. Apple TV+ has been increasingly focused on sports content, and securing Formula 1 rights could enhance its appeal to a broader audience and provide more advertising opportunities for its rumored ad-supported plan [2].
However, the risk for Formula 1 lies in its exclusivity to a streaming platform that may not be accessible on traditional broadcast or cable television. This could potentially alienate some fans who prefer traditional viewing methods. Nevertheless, the sport has seen a surge in popularity due to Netflix's "Drive to Survive" docuseries, which attracted a new contingent of fans [1].
ESPN has averaged 1.3 million viewers per race this season, doubling the numbers from seven years ago when it took over F1 broadcasts from NBC. While Apple does not release viewership numbers for its MLB and MLS broadcasts, the significant financial commitment from Apple suggests that viewership may not be a primary concern for the sport's rights holder [1].
The stock market has reacted to this news, with Liberty Formula One A experiencing a narrowing of Bollinger Bands, a KDJ Death Cross, and a Bearish Marubozu at 07/14/2025 14:30, indicating a potential decrease in stock price. Sellers are currently in control of the market, and it is likely that the bearish momentum will continue [3].
References:
[1] https://sports.yahoo.com/f1/article/apple-reportedly-outbids-espn-for-f1-us-broadcast-rights-moving-coverage-to-streaming-platform-235331555.html
[2] https://www.inkl.com/news/brad-pitt-effect-apple-wants-formula-1-tv-rights-after-box-office-success
[3] [Provided Source Material]
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