LG's 2025 Vision: Embracing Challenges and Change for Future Growth

In his 2025 New Year Address, LG Corp. Chairman and CEO Kwang Mo Koo emphasized the company's DNA of challenge and change, highlighting the importance of embracing new opportunities to create distinguished customer value. LG's "ABC" initiative – focusing on artificial intelligence (AI), biotechnology, and cleantech – is at the core of the company's growth strategy, aiming to enhance customer experiences and sustainability.

LG's commitment to AI and robotics is evident in its plans to invest approximately 100 trillion won (USD 69 billion) over the next five years in South Korea, with over half earmarked for advancing AI, biotechnology, and cleantech technologies. This investment will enable LG to create innovative solutions that free up time for more meaningful activities, improve healthcare, and reduce carbon and waste.

LG's organizational restructuring, announced in November 2024, reflects the company's dedication to maximizing the potential of existing businesses and securing new growth engines. The establishment of the Eco Solution (ES) Company, focusing on heating, ventilation, and air conditioning (HVAC) and electric vehicle charging, demonstrates LG's commitment to sustainability and the environment.

Chairman Koo's emphasis on LG's "Day 1" mindset – choosing paths others have yet to explore – underscores the company's entrepreneurial spirit and commitment to continuous innovation. By embracing challenges and pursuing change, LG aims to shape the future of its industries and create a lasting impact on customers' lives.

LG's strategic investments in AI, biotechnology, and cleantech, along with its organizational restructuring, position the company well to capitalize on emerging opportunities and drive future growth. As LG continues to embrace challenges and change, it is poised to create distinguished customer value and solidify its position as a global leader in smart life solutions.


In conclusion, LG's 2025 Vision emphasizes the company's commitment to embracing challenges and change, with a focus on AI, biotechnology, and cleantech. Through strategic investments and organizational restructuring, LG is well-positioned to create distinguished customer value and drive future growth in the global market. As LG continues to innovate and adapt, it will undoubtedly shape the future of its industries and enhance the lives of its customers.