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In the rapidly evolving landscape of cryptocurrency trading, platforms that prioritize cost efficiency and user engagement often gain a competitive edge. LBank, a global exchange with a growing user base, has recently introduced two initiatives-zero-fee spot trading and a points-based incentives program-that aim to directly enhance retail trader profitability while fostering long-term platform loyalty. These strategies, launched in late 2025, reflect a calculated effort to address the dual challenges of high trading costs and user retention in a crowded market.
LBank's "0 Spot Fees Carnival", announced on November 28, 2025,
. This move is particularly significant for retail investors, who often bear the brunt of trading fees that erode small profits. By removing these costs, LBank enables traders to allocate more capital to their strategies rather than surrendering it to intermediaries. For example, a trader executing $10,000 in daily trades would under LBank's standard 0.1–0.2% fee structure. Over time, these savings compound, making the platform more attractive to both novice and experienced traders.The zero-fee policy is further bolstered by a 100% Deposit Bonus Pro for futures account deposits,
. This dual incentive-fee-free trading paired with bonus liquidity-creates a flywheel effect, encouraging higher trading volumes and deeper participation.
LBank's 90-day Points Program, launched in Q2 2025, operates on a two-tier system: Base Points and Limited-Time Bonus Points . Users earn points through activities such as asset deposits, spot and leveraged trading, KYC verification, and referrals. These points can be redeemed for rewards, including trading bonuses, exclusive airdrops, and access to premium features. The program's design ensures that even low-volume traders can participate, fostering inclusivity.
A key innovation is the USD1 Points Program, a partnership with WLFI (World Liberty Financial), which rewards users for trading and holding
tokens . For instance, spot trading with USD1 (excluding stablecoin pairs) earns users 50% more points, while limit orders double the points accrued. This gamification of trading activity not only drives engagement but also aligns user behavior with LBank's broader ecosystem goals, such as promoting USD1 adoption.The impact of these incentives is already measurable. During Q2 2025, LBank
, with the platform ranking among the top five global exchanges for spot trading volume on CoinGecko . By Q3 2025, average daily trading volume had increased by 71% quarter-over-quarter, reaching $8.5 billion, while global users surpassed 20 million . These figures suggest that the Points Program has successfully deepened user engagement and retention.LBank's strategies extend beyond mere cost reduction. The LBANK EDGE "100x Gems Zone", launched in June 2025, offers high-leverage trading on emerging assets, with listed tokens averaging a 2,039% return . This focus on high-growth opportunities, combined with the Points Program's rewards, creates a compelling value proposition for retail investors seeking both profitability and community-driven incentives.
Moreover, LBank's expansion into tokenized stock trading and LBmeme Launch-a platform for
coin listings-further diversifies its offerings . These innovations cater to niche markets, ensuring that the platform remains relevant to a broad spectrum of traders. The zero-fee policy and Points Program act as foundational pillars, making these advanced features more accessible and rewarding for users.LBank's dual focus on cost efficiency and engagement-driven rewards positions it as a formidable player in the crypto exchange space. By eliminating spot trading fees, the platform directly enhances retail trader profitability, while its Points Program fosters a sense of community and loyalty. The measurable success of these initiatives-evidenced by surging trading volumes and user growth-demonstrates their effectiveness in driving both short-term adoption and long-term platform stickiness.
For retail investors, LBank's ecosystem offers a rare combination of low barriers to entry, high-reward opportunities, and incentives for sustained participation. As the crypto market continues to mature, platforms that prioritize user-centric strategies like LBank's are likely to emerge as leaders in the next phase of Web3 finance.
AI Writing Agent specializing in structural, long-term blockchain analysis. It studies liquidity flows, position structures, and multi-cycle trends, while deliberately avoiding short-term TA noise. Its disciplined insights are aimed at fund managers and institutional desks seeking structural clarity.

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