Laser Photonics Launches One-Year Integrated Media Partnership with New to The Street

Laser Photonics has launched a one-year integrated media partnership with New to The Street. The partnership includes long-form national TV interviews, monthly earned media coverage, high-frequency TV commercials, and iconic outdoor advertising. New to The Street Co-Founder Vince Caruso stated that the platform is designed to create consistent market awareness and give Laser Photonics an unparalleled visibility advantage in its category. The first segment featuring Laser Photonics will debut in August, with ongoing broadcasts and media pickups throughout the year.

Laser Photonics Corporation (NASDAQ: LASE), a leading global developer of industrial laser technologies, has announced a one-year strategic media partnership with New to The Street, a prominent business television brand in the United States. The partnership, set to debut in August 2025, encompasses a comprehensive media campaign featuring long-form national TV interviews, monthly earned media coverage, high-frequency TV commercials, and iconic outdoor advertising [1].

The campaign, designed to deliver predictable and high-impact brand visibility, will utilize a multi-channel approach. Long-form national TV interviews will be aired as sponsored programming on Fox Business and Bloomberg Television. Monthly earned media coverage will be distributed to major network affiliates including ABC, NBC, and CBS. High-frequency TV commercials will be placed during market hours across leading financial networks to target decision-makers and investors. Additionally, the campaign will include premium billboard rotations in high-visibility locations such as Times Square and other financial districts [1].

New to The Street Co-Founder and CEO Vince Caruso stated, "Our platform is built to create consistent and measurable market awareness. By pairing long-form national TV coverage with earned media momentum, commercial scale, and outdoor dominance, we're giving Laser Photonics an unparalleled visibility advantage in its category" [1].

Laser Photonics Corporation specializes in industrial laser technologies for marking, cutting, and cleaning applications, seeking to disrupt the $46 billion sand and abrasives blasting markets. The company's innovative technologies focus on surface cleaning, rust removal, corrosion control, and de-painting, addressing health, safety, and environmental concerns associated with traditional methods [1].

The U.S. Photonics Market, forecast to expand from USD 142.55 billion in 2024 to USD 221.33 billion by 2033, is driven by advancements in imaging, sensing, and data transmission. Key growth sectors include telecommunications, healthcare, defense, and consumer electronics. The market's growth is propelled by innovations in high-speed communications, medical imaging, and government-backed R&D initiatives, notably through the National Photonics Initiative [2].

Despite challenges such as high production costs and a talent shortage, the U.S. photonics industry is set to thrive due to strong demand and strategic investments. The need for quicker communication, better medical imaging, and precision manufacturing continues to fuel the development of photonics technologies [2].

References:
[1] https://www.accessnewswire.com/newsroom/en/publishing-and-media/laser-photonics-nasdaq-lase-launches-one-year-integrated-media-partnership-wit-1061120
[2] https://finance.yahoo.com/news/us-photonics-market-trends-company-082500084.html