Kroger Director Makes a Bold Move with $272,834 Stock Sale

Kroger Director Clyde Moore recently sold 3,810 shares of Kroger Company stock for $272,834. Spark, TipRanks' AI Analyst, rates KR a "Outperform" with a score of 73, citing moderate financial performance, positive technical indicators, and e-commerce growth. However, high leverage and profitability challenges in certain areas, such as e-commerce and fuel, are key risks. Valuation remains a concern with a relatively low dividend yield.

Kroger Co. (NYSE:KR) experienced a notable insider transaction on July 16, 2025, when Director Clyde R. Moore sold 3,810 shares of common stock at a price of $71.61, totaling $272,834. This sale occurred as Kroger’s stock traded near its 52-week high of $74.11, with a robust market capitalization of $47.7 billion [1].

Following the sale, Moore directly owns 85,850 shares of Kroger. The sale comes amidst a period of strong financial performance for the company, which has seen a 34% price return over the past year. Kroger has also announced a 9% increase in its annual dividend, raising it from $1.28 to $1.40 per share, marking the 19th consecutive year of dividend increases [1].

Analysts have been bullish on Kroger’s prospects. Spark, TipRanks' AI Analyst, rates KR a "Outperform" with a score of 73, citing moderate financial performance, positive technical indicators, and e-commerce growth. However, high leverage and profitability challenges in certain areas, such as e-commerce and fuel, are key risks [2].

Valuation remains a concern with a relatively low dividend yield. Despite this, UBS has raised its price target for Kroger to $74, citing improved execution and profitability management, while Morgan Stanley increased its target to $76, highlighting Kroger’s accelerating growth and market share gains. Telsey Advisory Group raised its target to $82, noting Kroger’s strong execution in leveraging fresh assortments and digital capabilities [1].

Kroger’s first-quarter results showed adjusted earnings per share of $1.49, surpassing both Telsey’s estimate of $1.44 and the FactSet consensus of $1.45. The company reported identical store sales growth of 3.2%, exceeding expectations, and revised its fiscal 2025 sales guidance upwards. Citi raised its price target to $74 following Kroger’s strong performance, while maintaining a Neutral rating [1].

Investors should continue to monitor Kroger’s performance, especially with the company's forthcoming earnings report. The investment community will be closely monitoring the performance of Kroger, which is predicted to post an EPS of $0.99, indicating a 6.45% growth compared to the equivalent quarter last year [2].

References:
[1] https://www.investing.com/news/insider-trading-news/kroger-director-moore-sells-272834-in-shares-93CH-4140404
[2] https://finance.yahoo.com/news/kroger-kr-declines-more-market-220003007.html