Kohl's to Close 27 Stores: A Strategic Move for Long-Term Growth
Friday, Jan 10, 2025 1:37 pm ET
4min read
KSS --
Kohl's, the struggling department store chain, has announced plans to close 27 underperforming stores by April 2025. This strategic move is part of the company's long-term growth strategy to improve profitability and sales. The closures, which represent a small fraction of Kohl's 1,150 store base, are expected to have a minimal impact on the company's overall sales and profitability.
The decision to close these 27 stores is a result of their underperformance compared to the rest of the store fleet. Kohl's CEO Tom Kingsbury stated that these specific locations were not profitable and were underperforming, leading to the decision to close them. This move is a part of the company's ongoing efforts to focus on its profitable store base and drive long-term growth.
The closure of these 27 stores is expected to have a limited impact on Kohl's overall sales and profitability. The stores account for less than 10% of the company's sales, indicating that their contribution to the company's bottom line is relatively small. Additionally, the closure of these underperforming stores will result in cost savings, as Kohl's will no longer have to maintain these locations. This should help improve the company's operating margin and reduce inventory.
Kohl's is also taking steps to mitigate the impact of store closures on employees and customers. The company is offering a "competitive severance package" to affected employees, as well as the opportunity to apply for other open roles within the company. This approach aims to provide financial support and potential job opportunities for employees who may be displaced by the closures. Additionally, Kohl's is committed to maintaining a strong customer experience by ensuring that the remaining stores continue to meet customer needs and expectations.
In conclusion, the closure of 27 underperforming stores by Kohl's is a strategic move that should help the company improve its overall performance in the long run. By focusing on its most profitable stores and reducing costs, Kohl's is positioning itself for future growth. The company's commitment to supporting employees and maintaining a strong customer experience further enhances its prospects for success.