Kliff Capital Invests $3 Million in Sora Ventures for Bitcoin Treasury Expansion in Asia

Bangkok-based Kliff Capital has invested $3 million in Sora Ventures, an Asia-focused blockchain investment firm. This investment aims to scale Bitcoin-centric corporate treasury models across key Asian markets, with a particular focus on publicly listed companies. The collaboration between Kliff Capital and Sora Ventures is designed to deepen Sora Ventures’ MicroStrategy 2.0 playbook, which is modeled after MicroStrategy’s high-profile Bitcoin plan and adapted for regional regulatory frameworks in Japan, Thailand, and South Korea.

Sora Ventures launched a $150 million fund earlier this year to advance Bitcoin-based treasury management in these jurisdictions. The fund emphasizes bespoke structures tailored to individual market forces. Jason Fang, Managing Partner of Sora Ventures, expressed enthusiasm about the partnership, stating, “There is immense upside to bringing the Bitcoin treasury strategy to Asia. With our past experience in Japan and Hong Kong, we’re excited to work with Kliff Capital on this journey and expand our playbook in Southeast Asia.”

Founded in 2018, Sora Ventures has established itself as a leading investor in Bitcoin infrastructure and Layer 1 applications, with over 30 portfolio companies focused on Bitcoin-related developments. The firm’s strategic partnership with Metaplanet, a Tokyo Stock Exchange-listed company, highlighted the potential impact of its approach. Metaplanet integrated Bitcoin into its treasury earlier this year, resulting in a dramatic surge in stock price. This success story demonstrated the market’s receptiveness to Bitcoin adoption under clearly communicated and well-structured financial strategies.

Sora Ventures’ “MicroStrategy 2.0” framework goes beyond holding BTC on balance sheets, introducing structured products to generate yield from Bitcoin reserves. The strategy includes regulatory-aligned tools that cater to both institutional partners and retail investors seeking exposure without custodial complexity. Kliff Capital’s investment arrives as institutional interest in blockchain finance continues to shift from speculative ventures to structured financial applications. With more than $100 million already deployed across various asset classes, Kliff brings both capital and strategic alignment to Sora’s regional expansion plans.

While Bitcoin remains a global asset, Asian jurisdictions vary widely in their regulatory posture toward digital assets. Sora’s regional strategy accounts for this fragmentation by offering tailored structures for each market. For example, in Japan, where digital assets are regulated under the Payment Services Act, structured treasury strategies require compliance with specific custody and reporting guidelines. In contrast, markets like Thailand present different sets of institutional requirements and investor protections. By localizing its Bitcoin treasury frameworks, Sora is positioning itself as a bridge between traditional finance and blockchain-native reserve strategies.

The partnership with Kliff also supports Sora’s continued push into financial product development, including a forthcoming Bitcoin-listed proxy product designed to mitigate custodial risk, enhance liquidity, and simplify trading mechanics for retail investors. Kip Tiaviwat, PhD, Founding Partner of Kliff Capital, commented, “With their proven track record and extensive industry networks, Sora is the ideal partner to drive forward projects that will shape the future of the industry.”

The deal emphasizes the broader trend in institutional digital asset adoption. While much of the industry’s early growth revolved around speculative trading and decentralized finance, the current focus is increasingly shifting toward integrating Bitcoin into structured corporate finance. Sora Ventures’ Asia-specific approach mirrors a trend toward Bitcoin normalization within traditional capital markets, particularly through treasury management strategies that reframe the asset as a reserve hedge rather than a volatile commodity.

Sora Ventures’ future roadmap includes advancing decentralized science (DeSci), organizing major Bitcoin conferences, and developing financial vehicles that enable seamless Bitcoin exposure across retail and institutional segments. With this investment, Kliff Capital becomes a strategic contributor to that roadmap, aligning with a growing chorus of institutional actors viewing Bitcoin not merely as an asset class but as a foundation for corporate treasury modernization.