KKR's $528M South Korea Packaging Buy Targets K-Beauty Growth, Ranks 361st in Market Activity

On September 4, 2025, KKR (KKR) closed at a 1.87% gain, with a trading volume of $0.30 billion, down 42.39% from the previous day, ranking 361st in market activity. The firm announced the acquisition of South Korean cosmetics packaging company Samhwa Co. for $528 million (733 billion won) from TPG. Samhwa, a key player in the global beauty industry, supplies packaging to over 300 brands, including L’Oréal, Estée Lauder, and Chanel. The deal aligns with KKR’s long-term focus on Korean investments, including prior backing of Musinsa, SK E&S, and Ecorbit.

Samhwa’s expertise in advanced packaging technologies, such as airless systems and cushion designs, positions it at the forefront of the growing K-beauty sector. South Korea ranks among the world’s top cosmetics exporters, and the firm aims to leverage KKR’s global network to strengthen partnerships with luxury brands. TPG, which had invested in Samhwa since 2023, exited the deal, having supported the company’s transition from a family-owned business to a premium-focused enterprise.

KKR emphasized the strategic value of Samhwa’s vertically integrated operations and R&D capabilities, which enable rapid innovation and global scalability. The acquisition underscores KKR’s targeted approach to expanding its portfolio in high-growth Asian markets. Samhwa’s CEO highlighted the potential to enhance its role as a preferred partner for luxury brands through KKR’s operational expertise and international reach.

KKR (KKR) closed at a 1.87% gain on September 4, 2025, with a trading volume of $0.30 billion, down 42.39% from the previous day.