Kimberly-Clark Gains 0.07% as New Nestlé Alum Carmichael Steps In Amid 361st Liquidity Rank

On August 7, 2025, Kimberly-Clark (KMB) closed with a 0.07% gain, despite a 25.33% drop in trading volume to $340 million, ranking 361st among U.S. stocks by liquidity. The company announced the appointment of John Carmichael as President, North America, effective September 15, succeeding interim President Kurt Laufer, who will return to leading U.S. Consumer Sales. Carmichael, a 30-year Nestlé veteran and former CEO of Nestlé Canada, will oversee personal care, family care, and professional businesses across the U.S. and Canada, reporting to COO Russ Torres. His career at Nestlé included roles in food, beverage, and sales leadership, with a focus on innovation and operational efficiency.

Carmichael’s promotion aligns with KMB’s “Powering Care” strategy, emphasizing growth through leadership with cross-category expertise. The move signals a focus on North America, a key market for KMB’s consumer brands, including Huggies, Kleenex, and Scott. Analysts highlight his track record in driving revenue growth and purpose-driven culture at Nestlé Canada, where he oversaw diverse portfolios from ice cream to pet care. His transition to KMB underscores the company’s commitment to leveraging experienced executives to strengthen its market position amid evolving consumer trends.

The strategy of purchasing the top 500 stocks by daily trading volume and holding for one day generated a 166.71% return from 2022 to the present, outperforming the benchmark by 137.53%. This highlights the role of liquidity concentration in short-term performance, particularly in volatile markets. While high-volume stocks like KMB may benefit from such strategies, investors should consider risk tolerance and market context before adoption.