Keepit and Ingram Micro Strengthen Canadian Presence with Strategic Partnership

Keepit, a global provider of cloud backup and recovery platforms, has partnered with Ingram Micro to strengthen its position in the Canadian market. The new go-to-market relationship aims to bolster Keepit's channel growth strategy in Canada, providing VARs, MSPs, and MSSPs with a vendor-independent cloud solution for data backup and recovery. Keepit operates its own data centers in Canada, ensuring full data sovereignty and compliance with Canadian laws and regulations.

July 02, 2025 – Keepit, a global leader in cloud backup and recovery platforms, has announced a strategic partnership with Ingram Micro to enhance its market presence in Canada. This collaboration aims to strengthen Keepit's channel growth strategy, providing value-added resellers (VARs), managed service providers (MSPs), and managed security service providers (MSSPs) with a vendor-independent cloud solution for data backup and recovery.

Ingram Micro, a leading American distributor of IT products and services, will manage Keepit's relationship with Amazon Web Services (AWS) and assist in maximizing the benefits of the AWS partnership. This collaboration will enable Keepit to expand its customer base and improve sales and funding opportunities within AWS. Additionally, Ingram Micro is expected to market Keepit's solutions directly to its extensive client base on a reseller arrangement, further bolstering Keepit's market penetration.

Keepit's decision to partner with Ingram Micro comes at a time when the Canadian data center market is experiencing sustained growth. This growth is driven by rising cloud adoption, increased data localization requirements, and demand from AI and high-performance computing workloads [2]. Keepit's own data centers in Canada ensure full data sovereignty and compliance with Canadian laws and regulations, making its solutions particularly appealing to local enterprises.

The partnership with Ingram Micro aligns with Keepit's goal of achieving cash flow positivity within nine months. By leveraging Ingram Micro's global reach and established supply chain, Keepit can accelerate its market expansion and improve operational efficiency.

Steve Morris, CEO and founder of Ethical Web AI, stated, "We are delighted to have secured an agreement with Ingram Micro to cement our route-to-market strategy. The combination of our AWS software partnership and this agreement with Ingram Micro will secure our route-to-market strategy, helping us achieve our goal of being cash flow positive within nine months."

This strategic partnership underscores Keepit's commitment to providing reliable and compliant cloud backup and recovery solutions to the Canadian market. As the demand for secure and reliable data center services continues to rise, Keepit's partnership with Ingram Micro positions it well to capitalize on this growing market segment.

References:

[1] https://www.marketscreener.com/news/ethical-web-ai-announces-distribution-deal-with-ingram-micro-and-a-significant-upgrade-to-ai-vault-ce7c51dad88af723
[2] https://www.capacitymedia.com/article-infrared-rogers-data-centres