Jio, led by Mukesh Ambani, has discontinued its Rs 799 prepaid plan with 1.5GB daily data for 84 days. The move comes after scrapping its 1GB per day plan. An upgraded version of the plan, priced at Rs 899, is now available with additional benefits such as JioSaavn Pro. Jio's active user base continues to lead the market with 464.46 million users, followed by Airtel with 388.04 million users.
Reliance Jio, India's leading telecom service provider, has discontinued its Rs. 799 prepaid plan, which offered 1.5GB of high-speed data per day for 84 days. The move follows the recent scrapping of its 1GB per day plan. An upgraded version of the plan, priced at Rs. 889, is now available with additional benefits such as JioSaavn Pro. Jio's active user base continues to lead the market with 464.46 million users, followed by Airtel with 388.04 million users [1].
The discontinuation of the Rs. 799 plan, which offered 1.5GB of data per day, 84 days of validity, unlimited calling, and 100 SMS per day, comes after Airtel discontinued its Rs. 249 plan, which offered 1GB of data per day for 24 days. This trend signals an industry-wide shift towards higher tariffs and the removal of value-for-money plans [1].
The removal of Jio's cheapest plan is seen as a strategic move to increase the average revenue per user (ARPU). Jio's ARPU improved from Rs. 130 in 2018 to Rs. 182 in 2025, indicating a recovery from the brutal price war that followed Jio's 2016 entry into the market [2].
The market reaction to Jio's move has been mixed. Bharti Airtel's shares rose on Wednesday after the company joined Jio in scrapping its entry-level prepaid plan. The move lifted the minimum starting point for mobile data usage to 1.5GB per day plans, priced higher for consumers [2].
The technical outlook for Reliance Jio is positive, with the stock showing immense strength and breaking out of a multi-month resistance. The key level to watch is Rs. 1,265, with a hold above confirming the bullish thesis [2]. Airtel's stock has also shown resilience, consolidating from October 2024 to February 2025 while others were weak, indicating institutional accumulation [2].
The discontinuation of Jio's Rs. 799 plan is expected to push its FY26 revenue up by 4-5%. This move is expected to trigger similar tariff hikes by Airtel and Vodafone Idea, benefitting the entire sector. Jio's move may also set off another round of tariff hikes by Bharti Airtel and Vodafone Idea, as they seek to increase their ARPU and profitability [3].
References:
[1] https://www.gadgets360.com/telecom/news/reliance-jio-rs-799-prepaid-recharge-plan-discontinued-pack-benefits-report-9124225
[2] https://stocktwits.com/news-articles/markets/equity/airtel-joins-jio-in-scrapping-entry-plans-sebi-analyst-analyzes-telecom-price-wars/chsigY3RdW8
[3] https://www.business-standard.com/companies/news/jio-data-tariff-move-good-news-for-airtel-voda-idea-125081901256_1.html
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