JDE Peet's rises 18% in Amsterdam trading

JDE Peet's rises 18% in Amsterdam trading

JDE Peet's N.V., the world's leading pure-play coffee company, saw its shares rise by 18% in Amsterdam trading on July 2, 2025. This significant increase comes amid several strategic developments and financial initiatives. The company has been actively engaged in a share buyback program, repurchasing shares to bolster its financial position and potentially enhance shareholder value.

On August 18, 2025, JDE Peet's announced that it had repurchased 247,873 shares as part of its EUR 250 million share buyback program. These repurchases were made at an average price of EUR 26.03 per share, totaling EUR 6.5 million. The total number of shares repurchased under this program to date is 5,247,069 ordinary shares for a total consideration of EUR 107.4 million [2].

In addition to the share buyback program, JDE Peet's has been actively involved in strategic partnerships and acquisitions. The company is set to be acquired by Keurig Dr Pepper (KDP), which will result in the creation of two independent, publicly traded companies. KDP plans to separate into a North American refreshment beverage player and the world's #1 pure-play coffee company. The acquisition is expected to create significant value for shareholders and unlock substantial run-rate synergies [3].

These strategic moves, combined with the company's strong brand portfolio and global presence, have likely contributed to the positive market sentiment and the 18% increase in share price. JDE Peet's serves approximately 4,400 cups of coffee per second in more than 100 markets, with a portfolio of iconic brands including Peet’s, L’OR, Jacobs, Douwe Egberts, Kenco, Pilao, OldTown, Super, and Moccona [1].

As the market continues to evolve, investors will closely watch JDE Peet's progress in executing its strategic initiatives and the impact of the Keurig Dr Pepper acquisition on its financial performance and shareholder value.

References:
[1] https://finance.yahoo.com/quote/JDEP.AS/
[2] https://www.globenewswire.com/news-release/2025/08/18/3134941/0/en/JDE-Peet-s-share-buyback-periodic-update-August-18-2025.html
[3] https://www.nasdaq.com/press-release/keurig-dr-pepper-acquire-jde-peets-and-subsequently-separate-two-independent-0