Japanese Gaming Firm Gumi to Spend $17 Million on XRP Purchases Amid Ongoing Altcoin Buying Spree

Japanese gaming firm Gumi plans to spend $17 million on XRP purchases, aiming to complete the transaction by February 2026. Gumi's largest shareholder, SBI Holdings, is a long-term partner of Ripple and advocates for XRP. The move is seen as a strategic initiative to participate in the XRP ecosystem, which is playing a central role in international remittances and liquidity networks. Gumi also plans to launch a multi-billion yen crypto management fund with SBI.

Japanese gaming firm Gumi has announced plans to spend $17 million on XRP purchases, aiming to complete the transaction by February 2026. This strategic move is part of Gumi's broader plan to enhance its web3 and node operation business segments, and it aligns with the company's long-term vision of participating in the XRP ecosystem [1].

Gumi's largest shareholder, SBI Holdings, has a deep and longstanding connection with Ripple. The two entities have a joint venture called SBI Ripple Asia, focused on promoting blockchain-based payment infrastructure in Japan and across Asia. This partnership is a key factor in Gumi's decision to invest in XRP, as the token is seen as strategically compatible with the company's operations [1, 2].

The XRP purchase is part of Gumi's dual-asset strategy, which combines Bitcoin and XRP for distinct treasury roles. Bitcoin serves as a long-term reserve and potential staking source, while XRP provides fast settlement and liquidity on payment rails. This dual approach reduces dependency on fiat liquidity and supports the expansion of blockchain-based financial services [2].

Gumi's XRP investment aligns with SBI Holdings' strategy, reflecting broader trends in Japan's growing blockchain financial services sector. The company plans to evaluate its Bitcoin and XRP holdings at market value every quarter, reporting gains and losses through its income statement. This approach emphasizes intent to manage digital assets with transparency and integrate them into its financial reporting structure [3].

In addition to its Bitcoin holdings, XRP's central role in cross-border payments infrastructure, particularly in remittances and liquidity provision, offers alternative use cases. By adopting a dual-asset strategy, Gumi expects to balance stability through Bitcoin and growth potential through XRP exposure [3].

Gumi's XRP purchase is a board-approved acquisition of 2.5 billion yen (approximately $17 million) intended to strengthen the company's digital asset treasury and support cross-border payment liquidity. The move signals a strategic shift toward operational use of crypto assets for payment rails rather than speculative holding [2].

Gumi has set a purchase window from September 2025 through February 2026 to scale its XRP holdings incrementally. This phased approach aims to manage treasury exposure and support ongoing payment service development [2].

References:
[1] https://cryptobriefing.com/gumi-xrp-purchase-strategy/
[2] https://en.coinotag.com/gumis-17m-xrp-purchase-could-bolster-digital-asset-treasury-and-cross-border-payment-liquidity/
[3] https://finance.yahoo.com/news/japanese-game-developer-gumi-acquire-222359159.html