International Money Express (IMXI) has partnered with Zeepay to expand money transfer services to Africa. The collaboration leverages IMXI's Wire-as-a-Service platform to serve African communities abroad, starting with those in the US. The partnership combines IMXI's technology with Zeepay's trusted regional network to provide a more seamless and secure transfer experience.
International Money Express (IMXI) has announced a strategic partnership with Zeepay to expand its money transfer services to Africa. The collaboration leverages IMXI's Wire-as-a-Service platform to serve African communities abroad, starting with those in the United States. By combining IMXI's technology with Zeepay's trusted regional network, the partnership aims to provide a more seamless and secure transfer experience.
The partnership, announced on August 26, 2025, involves IMXI's Wire-as-a-Service platform, which will be used to facilitate money transfers across Africa. The collaboration will initially focus on serving Africans living in the United States, with plans to expand to Zeepay's retail stores in the U.S. and digital channels serving Africans in Europe [1].
Marcelo Theodoro, Chief Product, Marketing and Digital Officer at Intermex, commented on the partnership, stating, "This partnership with Zeepay is another milestone in our mission to expand Intermex’s global footprint and deliver world-class services to Africans living in the United States and Europe. By pairing our Wire-as-a-Service platform with Zeepay’s local expertise, we are unlocking new opportunities for growth while continuing to diversify our business" [1].
Andrew Takyi-Appiah, Director at Zeepay, echoed this vision, stating, "Partnering with Intermex allows us to strengthen our mission of making cross-border payments seamless for Africans everywhere. Together, we will connect families, empower businesses, and advance financial inclusion by offering money transfer services through an omnichannel platform that combines both digital and in-person experiences" [1].
As part of the sponsorship arrangement, Zeepay will lead IMXI’s Africa business in partnership with the brand. This marks another step forward in IMXI’s global diversification strategy and underscores the company’s commitment to providing secure, convenient, and affordable services to underserved communities worldwide [1].
IMXI, founded in 1994, currently enables consumers to send money from the United States, Canada, and several European countries to more than 60 countries worldwide. Zeepay, a Ghanaian-owned fintech company, is regulated by the Bank of Ghana and the UK Financial Conduct Authority [2].
This partnership comes amidst significant strategic moves in the financial services sector. Western Union has announced plans to acquire IMXI in an all-cash transaction valued at approximately $500 million, expected to close by mid-2026 [3]. This acquisition is part of Western Union's strategy to bolster its retail presence in North America and enhance its market coverage in Latin America.
The partnership between IMXI and Zeepay represents a strategic move for both companies to expand their services and increase market reach, particularly in the African market. The collaboration leverages the strengths of both companies to provide a more efficient and reliable money transfer service to African communities living abroad.
References:
[1] https://finance.yahoo.com/news/intermex-zeepay-announce-strategic-partnership-120000454.html
[2] https://seekingalpha.com/news/4489134-intermex-money-express-and-zeepay-partner-to-expand-money-transfer-services-to-africa
[3] https://www.investing.com/news/company-news/intermex-partners-with-zeepay-to-expand-money-transfer-services-to-africa-93CH-4210815
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