Inspirato Merges with Buyerlink to Form One Planet Platforms for Expanded Luxury Travel Services

Inspirato, a luxury vacation club and property technology company, has announced a merger with Buyerlink, a marketing technology platform. The merger will form One Planet Platforms and is expected to be completed in Q3 2025, subject to customary closing conditions and approvals. The combined company will trade on the Nasdaq Stock Exchange under a new ticker symbol. The merger aims to enhance Inspirato's luxury travel services by integrating Buyerlink's marketplace capabilities.

Inspirato Incorporated (ISPO), a premier luxury vacation club and property technology company, has announced a definitive agreement to combine with Buyerlink Inc. through a reverse merger, creating a new entity named One Planet Platforms. The merger is expected to be completed in Q3 2025, subject to customary closing conditions and approvals [1].

The reverse merger will value Buyerlink's equity at approximately $326 million, with the combined company trading on the Nasdaq Stock Exchange under a new ticker symbol to be confirmed. The merger aims to enhance Inspirato's luxury travel services by integrating Buyerlink's advanced demand generation and marketplace capabilities [2].

The combined entity, One Planet Platforms, will be led by Payam Zamani as Chairman and CEO, combining leadership from both Inspirato and Buyerlink. The Inspirato brand will continue as the premier luxury travel division of the combined entity. The merger is expected to generate around $350 million in revenue and approximately $30 million in adjusted EBITDA by 2025, indicating strong growth potential [2].

One Planet Group, Inspirato's largest shareholder, will become the majority shareholder of the combined public company. This strategic alignment is further underscored by the shared leadership of Payam Zamani, who serves as Chairman and CEO of Inspirato as well as the Founder and CEO of Buyerlink. The transaction consideration will consist of 90% common stock and 10% preferred stock consideration, with the preferred stock carrying a 7% accrued dividend and being redeemable into cash or common stock [1].

References:
[1] https://www.nasdaq.com/articles/buyerlink-and-inspirato-combine-through-reverse-merger
[2] https://www.nasdaq.com/articles/inspirato-and-buyerlink-announce-reverse-merger-form-one-planet-platforms-valued-326