Informatica Inc. (INFA) Unveils GenAI and Analytics Innovations on AWS at re:Invent 2024

Informatica Inc. (INFA), a leader in enterprise AI-powered cloud data management, has announced a broad innovation agenda at the AWS re:Invent 2024 conference, focusing on GenAI, Open Table, and analytics capabilities built on AWS. These advancements aim to enhance the company's data management capabilities and customer offerings, enabling customers to build and deploy next-generation generative artificial intelligence (GenAI) and analytics applications.

At the conference, Informatica revealed architectural blueprints and automation recipes for Amazon Bedrock, allowing customers to deploy and jumpstart their GenAI applications more efficiently. Additionally, as a launch partner of Amazon SageMaker Lakehouse, Informatica supports the open, secure data lakehouse within the next generation of Amazon SageMaker, unifying data across various sources and enabling customers to modernize and achieve business outcomes.

Informatica's integration with AWS PrivateLink Resource Endpoints facilitates advanced serverless processing, freeing up tech teams to focus on developing GenAI applications and analytics initiatives. These innovations demonstrate Informatica's commitment to empowering customers to unlock the full potential of their data and GenAI applications.



Informatica's new GenAI enterprise recipes and AWS PrivateLink Resource Endpoints support customers' data integration and analytics initiatives. The company's data management capabilities for Amazon Bedrock support GenAI application development and deployment with architectural blueprints and automation recipes that help customers deploy and jumpstart their GenAI applications. The recipes include connectivity to Amazon Bedrock Knowledge Bases, standardization of connectivity and orchestration for reuse across an enterprise, support for Retrieval Augmented Generation (RAG) through no-code development and deployment, data quality and Master Data Management (MDM) to ensure GenAI applications are grounded and enriched, and use of business glossary metadata and data governance to ensure GenAI applications are optimized for an enterprise or industry.



Informatica's partnership with AWS and its new innovations help it differentiate itself from competitors in the AI and analytics market. By leveraging AWS's extensive ecosystem and cutting-edge technologies, Informatica can help enterprises modernize their data architectures, enhance the reach and breadth of their platforms, and accelerate GenAI application development. This strategic alliance positions Informatica as a leader in enterprise AI-powered cloud data management, setting it apart from competitors in the AI and analytics market.

In conclusion, Informatica Inc. (INFA) has unveiled significant GenAI and analytics innovations on AWS at re:Invent 2024. These advancements enable customers to build and deploy next-generation GenAI and analytics applications, driving revenue growth and market share in the coming years. Informatica's commitment to empowering customers to unlock the full potential of their data and GenAI applications, combined with its strategic partnership with AWS, solidifies its position as a leader in enterprise AI-powered cloud data management.