IAS Appoints Melissa Furze as Head of Data Science to Boost AI Capabilities Globally.
ByAinvest
Monday, Dec 22, 2025 8:03 am ET1min read
IAS--
Integral Ad Science (IAS) has appointed Melissa Furze as Head of Data Science, reporting to the Chief Technology Officer. Furze will lead the company's global data science, AI, and analytics strategy to accelerate innovation, strengthen protection and performance capabilities, and deliver trusted, data-driven outcomes for advertisers and publishers worldwide. Furze's experience building AI-powered data organizations and translating insights into real customer value will be instrumental in IAS's AI-first strategy.
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