Huobi Launches $30,000 Anniversary Prize Pool for Leveraged Lending and Trading

Huobi HTX has launched the “Huobi Leveraged Token Anniversary Celebration: Huobi Lending + Trading Dual Leaderboard Event,” offering users a chance to share a $30,000 prize pool [1]. The event, which commenced on August 12, 20:00 UTC+8 and will run until September 12, 20:00 UTC+8, coincides with the platform’s 12th anniversary and aims to incentivize user participation in leveraged lending and trading of seven selected cryptocurrencies. These include LTC, DOGE, ADA, PEPE, SAND, THETA, and TON, all of which are to be traded using isolated margin accounts.

Participants who register and engage in leveraged lending of the event’s listed tokens will be eligible for a $20,000 reward pool, with distribution based on the amount of loans they take out. Meanwhile, those who engage in leveraged trading will share a $10,000 reward pool, distributed according to their trading volume. The initiative introduces additional incentives for leveraging LTC, where eligible users can benefit from an exceptionally low annual interest rate of 0.99% during the event period.

The dual leaderboard approach reflects Huobi’s strategy to encourage deeper engagement with leveraged financial products by linking rewards directly to user activity. By combining lending and trading into a single promotional structure, the exchange aims to attract both retail and active traders. The inclusion of high-demand tokens like TON and DOGE suggests a focus on aligning with current market interests and potentially increasing trading volumes for those assets during the event window.

Huobi’s anniversary event underscores the ongoing trend of exchanges using promotional campaigns to stimulate user activity during periods of heightened market volatility or consolidation. The structure of the prize distribution, with rewards tied to participation metrics rather than speculative performance, aligns with a broader trend of exchanges prioritizing volume and liquidity generation over traditional performance-based incentives.

Overall, the event represents a multifaceted engagement strategy that leverages Huobi’s existing infrastructure for leveraged trading while encouraging users to explore lending as an additional avenue for participation. This approach not only enhances user retention but also aligns with the broader goal of deepening the platform’s role in the leveraged crypto ecosystem.

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[1] title: Huobi Leveraged Token Anniversary Celebration: Huobi Lending + Trading Dual Leaderboard Event, Join to Share a $30,000 Prize Pool (url: https://www.theblockbeats.info/en/flash/307212)