HTX Unveils Crypto Gifts Feature Offering 180,000 USDT in Prizes to Drive Adoption

HTX, the global cryptocurrency exchange, has introduced a novel feature called Crypto Gifts, designed to merge digital asset transactions with social networking. The initiative, launched in partnership with sponsors AITECH, LF, and ecosystem partners AVA and ZETA, includes a limited-time promotional campaign—the Crypto Gifts Spree—offering a total prize pool of 180,000 USDT. The campaign, active until August 24, 2025, encourages users to create, share, and claim crypto gifts via the HTX app or social platforms like X (formerly Twitter). The feature supports 15 major cryptocurrencies, including BTC, ETH, and USDT, allowing users to send gifts with fixed or random amounts. Unregistered users can claim gifts by providing an email address, streamlining onboarding and fostering organic adoption [1].

The Crypto Gifts Spree includes two primary events. The first, a 7-day airdrop on X, will distribute 30,000 USDT in mystery gifts daily from July 30 to August 5, 2025. Participants can claim gifts by following HTX’s X account and clicking links in daily tweets at 03:00 UTC. No HTX account is required—only an email address [1]. A second event rewards users who send gifts valued at 10 USDT or more, offering up to 300% in bonuses based on recipient and claim ratios. For instance, a sender whose gift is claimed by 50 users (80% ratio) could earn a 200% bonus, capped at 700 USDT. The prize pool grows dynamically, increasing by 10,000 USDT for every 5,000 additional recipients, with a maximum of 150,000 USDT [1].

The feature simplifies gifting through three steps: creating a gift via the HTX app, sharing it via link, code, or poster, and claiming it within 48 hours. Registered users receive gifts directly to their spot accounts, while unregistered users must complete signups to activate them. HTX highlights the potential for social virality, noting that the feature reduces friction in sharing crypto and incentivizes broader participation. The platform aims to expand support for additional tokens and deepen ecosystem integrations in the future [1].

This initiative aligns with HTX’s broader strategy to enhance on-chain social networking. Founded in 2013, the exchange has transitioned from a trading platform to a Web3-focused ecosystem, emphasizing security, compliance, and global expansion. The Crypto Gifts feature underscores its efforts to blend utility with community engagement, leveraging social dynamics to drive adoption [1].

Source: [1] HTX Launches Crypto Gifts Feature: Ushering in the On-Chain Social Networking Carnival With 180,000 USDT in Giveaways (https://coinmarketcap.com/community/articles/6889d6f854b60d73c6013db8/)