HTX Unveils Crypto Gift Platform with 180000 USDT in Giveaways to Drive Social Adoption

Panama, July 30, 2025 – HTX, a global cryptocurrency exchange, has launched the feature, aiming to transform on-chain social interactions by enabling users to send and receive cryptocurrency as gifts. The initiative includes a 180,000 USDT prize pool distributed through two campaigns running until August 24, 2025, in partnership with sponsors AITECH, LF, AVA, and ZETA. The feature supports 15 major cryptocurrencies, including BTC, ETH, and USDT, and allows users to create gifts with random or fixed amounts, shareable via links, codes, or posters. Unregistered users can claim gifts by providing an email address, reducing onboarding barriers and fostering organic adoption [1].

The first campaign, a 7-day airdrop on X (formerly Twitter), will distribute 30,000 USDT in mystery gifts daily at 03:00 UTC starting July 30. Participants can claim rewards by following HTX’s official X account and clicking the daily airdrop link. The second campaign offers bonus rewards of up to 300% for users who send gifts valued at 10 USDT or more, provided recipients meet claim ratio thresholds. For example, sending a gift claimed by 50 users with an 80% claim rate could yield a 200% bonus, capped at 700 USDT [1].

The prize pool scales dynamically: for every 5,000 additional gift recipients, the pool increases by 10,000 USDT, up to 150,000 USDT. Users can send or claim gifts via the HTX app (Android v10.53.1+ / iOS v10.54.0+), following three steps: creating a gift, sharing it via social platforms, and claiming it via link, code, or QR scan. Registered users receive gifts directly to their spot accounts, while unregistered users must activate them within 48 hours [1].

HTX’s initiative underscores its strategy to integrate blockchain into social ecosystems, enhancing user engagement through gamified interactions. By eliminating account requirements for claiming gifts, the platform targets broader adoption, particularly among non-crypto-native audiences. The feature also aligns with HTX’s "Global Expansion" vision, leveraging social virality to strengthen its ecosystem. Analysts note that the dynamic prize pool mechanism incentivizes participation, potentially amplifying the campaign’s reach as user activity grows [1].

Founded in 2013, HTX has expanded from a trading platform to a blockchain business ecosystem spanning derivatives, research, and incubation. Its Web3 strategy emphasizes security, compliance, and ecosystem integration, positioning the company to capitalize on the on-chain social networking trend [1].

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Source: [1] HTX Launches Crypto Gifts Feature – https://www.newsbtc.com/press-releases/htx-launches-crypto-gifts-feature-ushering-in-the-on-chain-social-networking-carnival-with-180000-usdt-in-giveaways/