HTX Launches Get Fit on Mars Campaign to Promote Health in Web3 Community

HTX, a prominent global cryptocurrency exchange, is marking its 12th anniversary with the launch of the "Get Fit on Mars" campaign. This initiative aims to promote physical health and well-being within the Web3 community, reflecting HTX's commitment to its users over the past decade. The platform has guided users through various market cycles, establishing itself as a trusted entity in the crypto space. HTX is now expanding its mission to include a holistic vision that prioritizes health and well-being, contributing to the long-term future of Web3.

The inspiration for the "Get Fit on Mars" campaign came in June 2025 when Justin Sun, a notable figure in the crypto industry, prepared for a commercial space flight. Sun extended an invitation for an HTX user to join him, offering a $6 million opportunity. However, the selection process revealed that over 90% of applicants were disqualified due to failing the physical fitness test. This alarming statistic highlighted a health crisis within the fast-paced Web3 world, prompting HTX to launch a fitness movement to encourage the community to adopt healthier habits.

The campaign is designed to inspire users to pursue their own path to "Mars," reinforcing the belief in long-termism through tangible actions. The "Get Fit on Mars" 30-Day Fitness Challenge encourages all Web3 users to embark on a 30-day fitness journey, with HTX offering generous rewards to participants. The campaign emphasizes consistency over market volatility, promoting the idea that persistence and daily exercise are key to a healthier, more balanced lifestyle.

Since its launch on June 10, the campaign has garnered positive feedback from the Web3 community. Over 300 users globally have logged more than 1,400 workouts, with over 50 receiving fitness incentives. The initiative has motivated users to embrace a healthier lifestyle, breaking down sedentary habits common in the industry. HTX aims to foster a long-term healthy lifestyle within the Web3 community, encouraging users to step away from the stress of constantly watching market charts and instead focus on daily exercise.

HTX believes that true faith in the crypto industry is built through sustained effort, whether navigating market volatility or life's ups and downs. The exchange hopes that every member of the Web3 community will carry these healthy habits into the next market cycle, living more freely and with greater strength beyond their portfolios. HTX's comprehensive ecosystem of blockchain businesses includes digital asset trading, financial derivatives, research, investments, and incubation, providing users with safe and reliable services. The exchange adheres to a growth strategy focused on global expansion, a thriving ecosystem, wealth effect, security, and compliance, dedicated to providing quality services and values to virtual asset enthusiasts worldwide.