Why Holding Strong Crypto Assets Through Dips Outperforms Short-Term Selling: A Case for BNB's Institutional Resilience

In the volatile world of cryptocurrency, the temptation to sell during dips often clashes with the discipline required for long-term gains. However, a growing body of evidence suggests that holding resilient assets like Binance Coin (BNB) through market fluctuations outperforms short-term selling strategies. This argument is bolstered by strategic guidance from Binance CEO Changpeng Zhao (CZ), institutional-grade allocation trends, and BNB’s technical and fundamental strengths.

CZ’s Strategic Guidance: A Blueprint for Long-Term Resilience

Changpeng Zhao has consistently advocated for a long-term investment approach, urging holders to avoid the “dip trap” of panic selling. His philosophy is rooted in historical crypto market rebounds, such as BNB’s recovery from a 2023 low of $332 to $793 by 2024 [1]. CZ’s recent emphasis on holding BNB is not merely speculative; it is underpinned by concrete actions, including the launch of a $1 billion BNB treasury backed by his family office, YZi Labs [2]. This initiative aims to institutionalize BNB as a reserve asset, leveraging value-investing strategies and ecosystem reinvestment to stabilize and grow its value.

Institutional BNB Treasury Trends: A Shift in Capital Allocation

The institutionalization of BNB has accelerated in 2025, with major players signaling confidence in its utility and growth potential. B Strategy, a U.S.-listed digital asset firm co-founded by CZ and Yi He, launched a $1 billion BNB treasury to transform the token into a blue-chip asset [3]. Similarly, BNC (CEA Industries) expanded its holdings with a $160 million acquisition of 200,000 BNB tokens, part of a broader $500 million treasury plan [4]. These moves reflect a strategic shift toward treating BNB as a core component of institutional portfolios, akin to traditional reserve assets.

BNB’s Technical Strength: Momentum and Deflationary Mechanics

BNB’s technical indicators further justify a long-term holding strategy. The token has traded near its 52-week high, with a Sharpe ratio of 2.5 over five years—a metric that underscores its strong risk-adjusted returns [5]. Additionally, BNB’s deflationary mechanisms, including quarterly token burns, have reduced its circulating supply, creating upward pressure on value. These factors, combined with its role in powering Binance’s centralized and decentralized ecosystems, position BNB as a multi-faceted growth driver.

Historical Rebounds and Future Projections

BNB’s historical performance during dips reinforces its resilience. After the 2023 SEC lawsuit-driven dip, the token rebounded to $793 by 2024 [1]. In July 2025, it surpassed its previous all-time high, reaching $859 [5]. Analysts project BNB could hit $1,000 by 2026, driven by institutional adoption, ecosystem expansion into AI, DeFi, and real-world assets (RWAs), and potential regulatory milestones like a U.S. spot BNB ETF [6].

Conclusion: Discipline Over Panic

The case for holding BNB through dips is not speculative—it is a data-driven strategy supported by CZ’s leadership, institutional capital flows, and BNB’s technical and fundamental strengths. While short-term selling may offer temporary relief, the long-term investor who resists the urge to liquidate during volatility is rewarded with compounding gains and a stake in a rapidly evolving ecosystem. As CZ aptly puts it, “The dip is not the trap—it’s the opportunity.”

Source:
[1] BNB Price Prediction: Is Binance Coin a Good Investment? [https://stealthex.io/blog/binance-coin-bnb-price-prediction/]
[2] Binance's CZ Family Office Backs Another BNB Treasury Launch in the US [https://cointelegraph.com/news/binance-cz-family-office-bnb-treasury-launch-us]
[3] The Institutionalization of BNB: A $1 Billion Treasury [https://www.ainvest.com/news/institutionalization-bnb-1-billion-treasury-launch-path-1-000-2508]
[4] BNB Treasury Giant BNC Hints at Bigger Moves in Crypto Strategy [https://coincentral.com/bnb-treasury-giant-bnc-hints-at-bigger-moves-in-crypto-strategy]
[5] All-Time Highs: How BNB Is Redefining Institutional Crypto Investment [https://www.forbes.com/sites/aliceliu/2025/07/23/all-time-highs-how-bnb-is-redefining-institutional-crypto-investment/]
[6] CZ Eyes AI, DeFi, and RWAs Powering BNB Chain’s Next Growth Wave [https://www.xt.com/en/blog/post/cz-eyes-ai-defi-and-rwas-powering-bnb-chains-next-growth-wave]