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Hims &
reported third-quarter revenue of nearly $600 million in 2025, a 49% year-over-year increase compared to $401.6 million in Q3 2024, per the . This growth was driven by a 21% rise in subscribers, who now number nearly 2.5 million, the release noted. Despite this, net income declined sharply from $75.6 million in Q3 2024 to $15.8 million in Q3 2025, reflecting increased investments in expansion and operational scaling. Adjusted EBITDA, however, rose 53% year-over-year to $78.4 million, demonstrating resilience in cost management and operational leverage.For the full year 2025, the company narrowed its revenue guidance to $2.335 billion to $2.355 billion, with Adjusted EBITDA expected to reach $307 million to $317 million-a 13% margin, the company said. Fourth-quarter guidance, however, signals margin compression: revenue of $605 million to $625 million is projected, with Adjusted EBITDA margins of 9% to 10%. This dip underscores the near-term trade-off between growth investments and profitability.
Hims & Hers' international expansion via Zava, its European telehealth platform, is a cornerstone of its long-term strategy. Zava's 1.3 million customers across the U.K., Germany, France, and Ireland provide a foundation for cross-border scalability . The company plans to enter the Canadian market in 2026, capitalizing on the anticipated availability of generic semaglutide and offering 24/7 provider access . This move aligns with a broader ambition to become a global leader in affordable obesity and chronic disease management.
To fund these initiatives,
& Hers raised $870 million in convertible senior notes in 2025 , signaling confidence in its growth narrative. The capital will also accelerate vertical integration, including compounding and peptide facilities, to reduce reliance on third-party suppliers and enhance margin resilience. By controlling its supply chain, the company aims to build a cost-efficient, digital-first healthcare ecosystem .
While explicit 2030 metrics remain unannounced, Hims & Hers' strategic priorities suggest a focus on diversification and innovation. The company has expanded its GLP-1 drug portfolio, including compounded microdosing plans, to address personalized care needs . Analysts at KeyBanc note that these initiatives, coupled with international expansion, could drive long-term value creation, albeit with "muted" margin growth by 2026 .
The company is also entering new care categories such as menopause, testosterone therapy, and cardiovascular health , broadening its revenue streams and reducing dependence on any single treatment. This diversification mitigates risk while tapping into underserved markets.
The tension between growth and profitability is evident in Hims & Hers' financials. While Adjusted EBITDA margins for 2025 are projected at 13%, Q4 guidance of 9% to 10% reflects the costs of scaling, as the company's earnings release indicates. This compression is a common challenge for high-growth companies, but Hims & Hers' vertical integration and international expansion are designed to offset these pressures over time.
Investors must weigh near-term margin declines against the potential for durable revenue growth. The company's ability to maintain subscriber growth-now at 2.5 million-while expanding into new geographies and treatments will be critical.
Hims & Hers Health is redefining consumer healthcare through a blend of digital innovation, strategic expansion, and vertical integration. While margin pressures are inevitable in the short term, the company's long-term vision-rooted in global accessibility and diversified treatment offerings-positions it as a platform with significant value creation potential. For investors, the key will be monitoring how effectively the company balances growth investments with operational efficiency as it marches toward its 2030 ambitions.
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