Herc Holdings' 15-min chart hits RSI overbought and KDJ death cross signals.

Based on the 15-minute chart analysis of Herc Holdings, the Relative Strength Index (RSI) has reached an overbought level, indicating that the stock price has risen too quickly and exceeds its fundamental support. Additionally, the KDJ (Kstochastic, Dstochastic, and Jstochastic) indicator has formed a death cross, which suggests that the momentum of the stock price is shifting towards the downside and may continue to decline further. This analysis implies that the stock's rapid price increase may not be sustainable and that investors should be cautious of potential future price decreases.

September 12, 2025

In a significant move, Baird has upgraded Herc Holdings (HRI) from Neutral to Outperform, raising the price target from $137.00 to $160.00. The upgrade reflects increased confidence in the company's future performance potential Baird Upgrades Herc Holdings (HRI) with Raised Price Target | HRI Stock News^[1]. This positive shift comes as the stock has seen a rapid price increase, with the Relative Strength Index (RSI) reaching an overbought level, indicating that the stock price has risen too quickly and exceeds its fundamental support. Additionally, the KDJ (Kstochastic, Dstochastic, and Jstochastic) indicator has formed a death cross, suggesting a potential shift in momentum towards the downside .

Herc Holdings, an equipment rental company spun out of Hertz Global in 2016, is the third-largest player in North America, with an approximate 6% market share pro forma for its 2025 acquisition of H&E Equipment Services. The company serves a mix of industrial, commercial, and residential construction companies from its 450 locations targeting the top 100 metropolitan markets in the US. Baird's upgrade comes amidst a broader positive outlook, with analysts forecasting an average target price of $153.86, implying an upside of 31.89% from the current price of $116.66 Baird Upgrades Herc Holdings (HRI) with Raised Price Target | HRI Stock News^[1].

However, the recent technical indicators suggest caution. The RSI, which measures the speed and change of price movements, indicates that the stock price has become overvalued, potentially making it vulnerable to a price correction. The KDJ indicator, which combines three moving averages, has formed a death cross, a bearish signal that suggests a potential reversal in the stock's price trend. Investors should be mindful of these indicators and consider the potential for a price decrease.

Despite the positive upgrade, the current market conditions warrant a cautious approach. While Baird's upgrade signals a bullish sentiment, the overbought conditions and the death cross in the KDJ indicator suggest a potential for downward pressure on the stock. Investors should closely monitor these indicators and consider the overall market conditions before making any investment decisions.