Hackensack Meridian Health Partners with CLEAR to Enhance Patient Experience through Secure Digital Identity

Hackensack Meridian Health and CLEAR partner to bring secure, seamless digital identity to the patient experience. The partnership will enable patients to verify their identity with a quick selfie and bypass traditional paperwork for check-in and medical record access. The integration of CLEAR's identity platform with Epic will allow for MyChart Account Creation and Password Reset, with plans to roll out the Check In experience at John Theurer Cancer Center. This partnership aims to streamline digital identity verification and reinforce a commitment to security and patient trust.

Title: Hackensack Meridian Health and CLEAR Partner to Revolutionize Digital Identity in Healthcare

Hackensack Meridian Health, New Jersey's largest healthcare network, has partnered with CLEAR (NYSE: YOU) to implement digital identity verification solutions for patient services. The collaboration will integrate CLEAR's identity platform, CLEAR1, with Epic's MyChart system to streamline account creation, password reset, and patient check-in processes. This partnership aims to enhance operational efficiency and patient experience by eliminating traditional paperwork and offering secure, seamless identity verification.

The implementation will begin with MyChart features, followed by deployment at the John Theurer Cancer Center and Hackensack Meridian Health and Wellness Center in Eatontown. Patients will be able to verify their identity and check in for appointments using just a selfie, eliminating the need for traditional identification documents. This integration will significantly improve the patient check-in process, reducing wait times and enhancing the overall experience.

The strategic expansion of CLEAR into the healthcare sector represents a significant opportunity for the company. Healthcare systems are high-value, sticky customers that could generate substantial recurring revenue. Enterprise contracts with health networks typically have higher margins and longer contract terms than consumer subscriptions. While the financial terms of the partnership are not disclosed, healthcare IT integration generally commands premium pricing due to regulatory compliance requirements and the sensitive nature of patient data.

The phased rollout approach, starting with MyChart integration before expanding to physical check-in kiosks, reflects a methodical strategy to prove the technology's value before wider deployment. The implementation at Hackensack Meridian, particularly at the prestigious John Theurer Cancer Center, provides CLEAR with an excellent reference customer and validation of its healthcare applications.

From a revenue perspective, this represents a potentially lucrative new business segment. Healthcare systems are high-value, sticky customers that could generate significant recurring revenue. Enterprise contracts with health networks typically have higher margins and longer contract terms than consumer subscriptions. While the announcement doesn't disclose financial terms, healthcare IT integration typically commands premium pricing given the regulatory compliance requirements and sensitive nature of patient data. The partnership also positions CLEAR to potentially expand to Hackensack's entire network of facilities, representing substantial expansion opportunity with a single client relationship.

Beyond direct revenue, this market entry provides CLEAR valuable diversification beyond travel, creating a more balanced business model less vulnerable to disruptions in any single sector. The healthcare vertical also presents massive scaling potential if CLEAR can replicate this implementation across other health systems nationwide.

Hackensack Meridian Health and CLEAR share a mission to foster meaningful change in healthcare. By leveraging world-class technology, they aim to enhance the patient experience, improve access, and reimagine healthcare for the communities they serve. The partnership will not only streamline digital identity verification but also reinforce a commitment to security and patient trust.

References

[1] https://www.stocktitan.net/news/YOU/hackensack-meridian-health-and-clear-partner-to-bring-secure-t03bry74jeoe.html
[2] https://www.bakersfield.com/ap/news/imprivata-patient-access-under-construction-in-epic-toolbox-for-identity-verification-in-mychart/article_6285d71b-aab0-56b6-ae04-dec18c42328b.html