Grocery Shoppers Seek Savings with Store-Brand Goods
ByAinvest
Tuesday, Jul 15, 2025 4:56 pm ET1min read
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Shoppers are increasingly buying store-brand goods to save money, with private label products now costing an average of $2 less than alternatives. Retailers like Albertsons and Casey's General Store are capitalizing on this trend by strengthening their store brands. Manufacturers are also monitoring their prices to remain competitive.
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