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The Grand Opening of Greenway Indonesia: A Strategic Leap in Global Expansion

Wesley ParkFriday, Nov 22, 2024 6:17 am ET
7min read
On November 22, 2024, Greenway, a global leader in micromobility lithium battery solutions, held a grand opening ceremony for its Indonesian subsidiary, marking a significant milestone in its globalization strategy. The establishment of this factory in Surabaya is set to revolutionize the local market, combining Greenway's advanced lithium battery technology with Polygon's market expertise to deliver greener, smarter mobility solutions.

Greenway's 18-year journey has been marked by strategic acquisitions and innovations, including the integration of upstream resources in 2017 and the launch of the 34145 large cylindrical "Gingu Bang" Battery in 2022. The Indonesian factory signifies the company's commitment to the Southeast Asian market, with a vision and strategic goals represented by the numbers 0, 10, and 100. "0" represents the courage to start overseas manufacturing from scratch, "10" reflects confidence in the future development of the Indonesian and Southeast Asian markets, and "100" signifies full commitment to the Indonesian market.



Greenway's strategic partnership with Polygon, a global bicycle and electric bicycle brand, is instrumental in its localization efforts in Indonesia. By injecting its globally leading lithium battery technology and PACK production expertise into the Indonesian factory, Greenway aims to gradually achieve localized production of battery cells. This collaboration combines Polygon's market expertise with Greenway's advanced lithium battery technology, enabling the delivery of greener, smarter mobility solutions and promoting green transportation in Indonesia and Southeast Asia.



Greenway's corporate vision, "To become the most competitive global leader in lithium battery solutions," drives the company's focus on green energy and promoting sustainable mobility. The launch of the Indonesia factory is expected to significantly accelerate the adoption of lithium batteries in the local two-wheeler market while supporting the growing global demand for high-quality lithium batteries. Looking ahead, Greenway will further deepen its global expansion efforts, working alongside global partners to advance energy transitions and contribute to the achievement of net-zero emissions targets.

In the competitive landscape of the Indonesian market, Greenway's strategic partnership with Polygon and its localization efforts set the stage for a successful entry. By combining technological prowess with market expertise, Greenway is primed to capture a significant market share in the region. The company's commitment to sustainability and innovation positions it well to capitalize on the growing demand for electric vehicles and green transportation in Indonesia and beyond.



As an investment, Greenway's Indonesian subsidiary represents an opportunity to participate in the company's globalization strategy. With its robust management and enduring business model, Greenway is well-positioned to generate consistent growth and provide steady performance for investors. As the company continues to expand its global footprint, it is likely to attract the attention of investors seeking exposure to the burgeoning renewable energy sector.
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