GrabAGun Completes NYSE Listing, Plans to Expand Growth Initiatives

GrabAGun, an online retailer of firearms, ammunition, and accessories, has completed its listing on the NYSE and plans to accelerate growth by expanding its online platform and pursuing strategic acquisitions. The company received $179 million in gross proceeds and aims to capture a larger share of the $25 billion firearms and ammunition industry. GrabAGun's CEO, Marc Nemati, plans to modernize acquired assets with data-driven technology and integrate cryptocurrency payment options.

GrabAGun, an online retailer of firearms, ammunition, and accessories, has successfully completed its listing on the New York Stock Exchange (NYSE). The company, now named GrabAGun Digital Holdings Inc., plans to utilize the $179 million in gross proceeds from its merger with Colombier Acquisition Corp. II to accelerate growth and pursue strategic acquisitions [1].

The merger, which was approved by Colombier II shareholders, signals strong confidence in the GrabAGun business model and the broader Second Amendment (2A) movement. Donald Trump Jr., a board member and shareholder of GrabAGun, rang the opening bell on the NYSE to mark the company's debut, with shares trading under the ticker symbols PEW and PEWW [2].

GrabAGun Digital's CEO, Marc Nemati, plans to modernize the company's platform with data-driven technology and integrate cryptocurrency payment options. The company aims to capture a larger share of the $25 billion firearms and ammunition industry by expanding its online platform and enhancing customer experience [3].

The merger is the latest example of the Trump family's involvement in companies related to conservative political causes and their increasing use of Special Purpose Acquisition Companies (SPACs). GrabAGun joins other Trump-related entities, such as Trump Media, which went public last year via a SPAC deal [1].

References:
[1] https://www.cnbc.com/2025/07/16/trump-jr-grabagun-stock-gun-merger.html
[2] https://www.citybiz.co/article/718381/online-firearms-retailer-grabagun-completes-business-combination-and-will-begin-trading-on-nyse-july-16/
[3] https://finance.yahoo.com/news/grabagun-mobile-focused-online-firearms-193000573.html