Golden Sun shares surge 27.73% premarket after rebranding to reflect tech-focused business strategy.

Golden Sun Technology Group surged 27.73% in premarket trading following its announcement of a corporate name change from "Golden Sun Health Technology Group" to "Golden Sun Technology Group," effective February 5, 2026. The rebranding reflects the company’s strategic pivot toward technology-enabled e-commerce services, particularly data-driven marketing and social media promotions for Chinese small businesses, after reducing reliance on tutorial services since late 2023. The name change, which removes "Health" from its title, underscores management’s focus on aligning its identity with its evolving business model. While the company also disclosed a delayed 20-F filing, it emphasized the delay was procedural and not linked to operational or regulatory issues, mitigating potential negative sentiment. The premarket rally suggests investor optimism about the firm’s strategic repositioning.