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As of 9 a.m. Eastern Time on June 18, 2025, the price of gold stood at $3,387 per ounce, marking a $4 decrease from the previous day's closing price of $3,391. This slight dip represents a 0.12% change from yesterday's value. Looking back over the past month, the price of gold has seen a more significant fluctuation, with a 5.96% decrease from $3,185 one month ago. However, over the past year, gold has shown substantial growth, with a 31.27% increase from $2,328 per ounce.
Gold's long-term appreciation and its status as a safe-haven asset make it an attractive option for investors seeking to hedge against inflation. Unlike traditional stocks, which can deliver higher returns in strong economic climates, gold is seen as a store of value during uncertain economic times. This is why many investors view gold as a risk-averse asset, particularly in times of market volatility.
The spot gold price, which is the rate for immediate transactions when buying gold over-the-counter, is a crucial indicator for investors. A higher spot price reflects greater demand for gold, and active gold investors need to be prepared for the frequent changes in this price due to various influencing factors. The spot price is different from futures prices, which are for future settlement and can be affected by factors such as storage costs.
Investing in gold can be done through various methods, including physical gold such as bars, coins, or jewelry, as well as through exchange-traded funds (ETFs) and gold futures contracts. Gold ETFs are a popular choice for many investors due to their ease of trading and managed portfolios. Gold coins, while often priced higher than bars of the same weight due to their rarity and collectible value, can also be an attractive option for some investors.
In today's unpredictable market, gold remains a steady asset. Prices have soared to all-time highs, up over 25% since the beginning of 2025, fueled by inflation and uncertainty. Many experts suggest that now is a good time to diversify with gold, as it can help reduce market volatility and provide a hedge against inflation. Whether through a gold IRA or a more hands-on account, gold can help investors reach both short- and long-term financial targets.

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