GM CEO Mary Barra Confirms Battery-Electric Vehicles as "End Game" Despite Shift in EV Investment Strategy
ByAinvest
Tuesday, Jan 13, 2026 7:54 am ET1min read
GM--
GM CEO Mary Barra says battery-powered vehicles are the "end game" despite spending billions on a next-generation V8 engine family. The automaker had to cut EV investments after the Trump administration gutted EPA regulations and loosened fuel-economy rules. Barra also said GM will continue to sell plug-in hybrids in the US and is studying which market segments and vehicles will receive the technology.
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