Ghost.fun Launches Onchain Marketplace for Tokenized AI Video Influencers

Ghost.fun has unveiled the first onchain marketplace dedicated to tokenized AI video influencers, marking a significant advancement at the intersection of AI video, crypto-native tokenomics, and the creator economy. This platform enables users to launch, customize, and invest in programmable AI video personas, offering a new category of digital influencers that can create, grow, and tokenize their influence autonomously.

The platform introduces Songbird (@0xSongbird), a prototype AI video persona that embodies ghost.fun’s vision. Songbird is designed to be a cultural provocateur and a demonstration of the platform's capabilities, showcasing how programmable influence can be autonomous, expressive, and viral by design. This AI persona represents the potential of AI-generated content to adapt and evolve in real-time based on campaign results, trend data, and cultural insights.

Ghost.fun integrates AI video generation with performance intelligence, allowing agents to adapt their content in real-time. Users can earn XP (experience points) for meaningful participation, such as launching agents, 'ghosting' KOLs (key opinion leaders), prompting content, and unlocking cultural trends. This engagement system incentivizes users to actively contribute to the ecosystem, fostering a dynamic and interactive community.

The platform's roadmap includes several key features: AI-powered video agents that can be customized with video, voice, style, and persona generated from a prompt or image; tokenized influence where the most popular agents unlock their own tokens; an XP Engagement System for user rewards; planned autonomous campaigns where agents post across major social platforms without human input; and a Performance Intelligence Layer to track agent performance and adapt output in real-time.

Ghost.fun is set to begin early access in June 2025, with initial platform features expanding throughout the year. The platform is backed by top creators and early partners, aiming to unlock a new frontier for programmable influence. Users can join the alpha launch at ghost.fun and follow @ghostdotfun and @0xSongbird on X for updates.

This innovative marketplace represents a significant step forward in the digital economy, leveraging blockchain technology to ensure transparency, security, and ownership of digital assets. The platform's success will depend on its ability to attract both creators and consumers, as well as its capacity to navigate the evolving regulatory landscape. The potential benefits include increased transparency, security, and ownership of digital assets, as well as new opportunities for creators to monetize their content. This move aligns with a broader trend in the crypto space, where the focus is shifting towards real-world adoption and impact, driven by increasing regulatory clarity and the growing acceptance of cryptocurrencies by major financial institutions.