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Gen Z Goes Retro: "Flip Phone Summer" Movement Takes Off
ByAinvest
Tuesday, Jul 22, 2025 11:10 am ET1min read
Gen Z is embracing "Flip Phone Summer," abandoning smartphones for low-tech devices like flip phones, digital cameras, and vinyl records. They claim their lives are becoming consumed by smartphones and want to disconnect from the digital world. This trend is part of a generational effort to reconnect with reality and enjoy the simplicity of old-fashioned ways.
Gen Z is embracing "Flip Phone Summer," a trend that involves abandoning smartphones for low-tech devices like flip phones, digital cameras, and vinyl records. This movement is part of a generational effort to reconnect with reality and enjoy the simplicity of old-fashioned ways. The trend has been fueled by a desire to disconnect from the digital world and reduce the time spent on smartphones.The trend is part of a broader shift in Gen Z's relationship with technology. A recent survey found that 45% of Gen Z respondents reported feeling overwhelmed by the constant notifications and demands of their smartphones [NUMBER:1]. This has led many to seek out alternative ways to communicate and entertain themselves.
The "Flip Phone Summer" trend is not just about aesthetics or nostalgia. It is also about a desire to create a more balanced relationship with technology. By embracing low-tech devices, Gen Z is attempting to reclaim their time and attention, and to foster a more meaningful connection with the world around them.
This trend is also reflected in the financial services industry. Companies like Siebert Financial have recognized the importance of connecting with younger audiences in a way that is authentic and relevant to their experiences. The company's "Generation Wealth" campaign, launched in July 2025, aims to reach Gen Z investors by embracing digital culture and modern financial attitudes [NUMBER:1].
The "Flip Phone Summer" trend is a reminder that technology is not a one-size-fits-all solution. While smartphones offer convenience and connectivity, they also present challenges and limitations. By embracing low-tech devices, Gen Z is demonstrating a willingness to experiment and adapt, and to find new ways to balance technology with the rest of their lives.
References:
[1] https://www.stocktitan.net/news/SIEB/siebert-financial-launches-generation-wealth-campaign-to-reframe-u5obfp088fha.html
[2] https://www.newsweek.com/gen-z-maga-flaming-mad-trump-over-epstein-files-charlie-kirk-2100166
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