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World Liberty Financial (WLFI), a cryptocurrency project backed by the Trump family, is preparing to launch its USD1 Points Program, a loyalty initiative designed to reward users for engaging with the USD1 stablecoin. The program, which will be introduced in collaboration with selected partners, marks a significant step in enhancing the real-world utility of USD1 and expanding its ecosystem [2].
Crypto exchange Gate has already been confirmed as the first partner to implement the program. Under this partnership, users will earn points for various activities such as trading, holding, and engaging with USD1-related investment products. Additional incentives will be provided to users who place limit orders, and new participants can receive a $10 bonus by completing specific tasks [2].
USD1, launched in April 2025, is a U.S. dollar-backed stablecoin issued and custodied by BitGo Trust Company. It operates on the Ethereum, BNB Smart Chain (BSC), and
networks, offering a 1:1 peg to the U.S. dollar. The Points Program is part of WLFI’s broader strategy to increase user engagement and drive long-term adoption of the stablecoin [2].The collaboration between Gate and WLFI signals a strategic move in the evolving stablecoin ecosystem. Gate, currently the second-largest exchange holder of USD1, emphasized that its partnership is focused on ecosystem development and user activity, with no direct investment in WLFI or USD1 [2]. This partnership also aligns with the growing trend of exchanges exploring reward mechanisms to incentivize stablecoin use.
The USD1 Points Program reflects the increasing synergy between leading crypto exchanges and stablecoin projects. Gate’s engagement with USD1 follows its previous collaboration with the Global Dollar Network and the listing of USDG, further reinforcing its commitment to promoting practical use cases for stablecoins [2].
With regulatory scrutiny on stablecoins intensifying, the initiative positions USD1 as a competitive player in the market. By offering tangible rewards for user activity, the program aims to build user trust and ensure the long-term sustainability of the USD1 ecosystem [2].
WLFI’s announcement has drawn attention within the broader crypto community, with multiple platforms highlighting the potential of the loyalty initiative. The rollout of the program represents a critical step in the real-world adoption of USD1 and reflects the growing importance of user-centric incentive structures in the stablecoin space [2].
Source:
[1] Title: Trump Family's Crypto Project Announces Upcoming ...
URL: https://www.binance.com/en/square/post/27988493471001
[2] Title: Gate Teams Up with WLFI, Announces Rewards for USD1 ...
URL: https://u.today/gate-teams-up-with-wlfi-announces-rewards-for-usd1-holders

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