Frontier Airlines is offering a two-day fare sale with roundtrip tickets as low as $38 for travel between September 2-30, 2025. The promotional fare is valid for bookings made until August 21, 2025. Frontier has also launched UpFront Plus seating and a triple miles offer for FRONTIER Miles members. Additionally, the airline plans to introduce First Class seating and an unlimited companion travel program.
Frontier Airlines has announced a two-day fare sale with roundtrip tickets as low as $38 for travel between September 2-30, 2025. The promotional fare is valid for bookings made until August 21, 2025 [1]. In addition to the fare sale, Frontier has introduced UpFront Plus seating and a triple miles offer for FRONTIER Miles members. The airline also plans to introduce First Class seating and an unlimited companion travel program.
Frontier Airlines' latest initiative aims to attract more customers by offering significant value and premium perks. The two-day fare sale is particularly notable for its affordability, making it an attractive option for budget-conscious travelers. The introduction of UpFront Plus seating and the triple miles offer provides additional incentives for frequent flyers to choose Frontier over its competitors.
The airline's loyalty program, FRONTIER Miles, has also been enhanced with a new promotion that allows members of select rival airlines' loyalty programs to upgrade to Frontier Elite Gold status for just $69. This offer is available to members of Southwest Airlines, JetBlue, Spirit Airlines, and Alaska Airlines as of August 19, 2025 [2]. The promotion provides benefits such as a free carry-on bag, priority boarding, and free seat selection, among others.
Frontier's strategic moves are aimed at expanding its customer base and increasing ancillary revenue. The fare sale and loyalty program enhancements are part of the airline's broader strategy to differentiate itself in the ultra-low-cost carrier market. By offering competitive fares and premium perks, Frontier seeks to attract a broader range of travelers and solidify its position as a low-fare airline with high-value offerings.
References:
[1] https://www.prnewswire.com/news-releases/frontier-airlines-offers-elite-gold-status-through-2026-to-members-of-other-airline-loyalty-programs-for-just-69-302533542.html
[2] https://www.investopedia.com/frontier-airlines-unveils-69-dollar-elite-gold-status-offer-to-lure-rival-flyers-11793569
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