Fold Holdings surges 10.63% intraday after announcing no-fee credit card and 2026 cost-cutting initiatives.

Thursday, Jan 29, 2026 1:30 pm ET1min read
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Fold Holdings surged 10.63% intraday following the announcement of its 2026 strategic initiatives, including the launch of a no-annual-fee credit card offering up to 4% cashback in Bitcoin, elimination of subscription fees, and enhanced security through a federally regulated BitGo custody solution. The company also highlighted partnerships with major retailers like Kroger and Steak ’n Shake to expand Bitcoin accessibility. These moves, framed as steps to simplify user experience, reduce costs, and strengthen trust in Bitcoin as a mainstream financial tool, aligned with investor sentiment toward long-term adoption. The announcement reinforced Fold’s positioning as a publicly traded Bitcoin services leader, with revenue growth of 41.15% in Q3 2025 and recent institutional buying by firms like Vanguard and Marshall Wace. The bullish reaction reflects confidence in Fold’s execution of its vision to integrate Bitcoin into everyday financial planning for American households.

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