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The share price fell to its lowest level since August 2024 today, with an intraday decline of 2.06%.
Flutter Entertainment PLC’s stock closed 0.79% lower, marking a 31.52% drop over the past 12 months and a 52-week low of $189.38. The decline reflects sector-wide pressures in online gambling and digital entertainment, driven by macroeconomic uncertainty, U.S. market competition, and UK regulatory risks. Analysts cited Flutter’s aggressive U.S. expansion as a double-edged sword, with third-quarter results described as “softer than expected” amid rivalry from DraftKings and FanDuel. UBS adjusted its price target to $340 from $360, factoring in tax risks in the UK gambling sector.
Despite the downturn, Flutter’s fundamentals remain robust, with a $33.82 billion market capitalization and $15.44 billion in revenue, reflecting 13.77% year-over-year growth. Analysts including HSBC and Wells Fargo have upgraded or maintained “Buy” ratings, citing undervaluation and long-term growth potential. Strategic strengths such as global diversification, digital innovation, and a seasoned management team are seen as buffers against sector volatility. While near-term challenges persist, analysts project a return to profitability in 2024, underpinned by U.S. market optimization and operational efficiency gains.

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