Fleet Feet's 50th Anniversary Celebration: Expansion Plans and Rising Sales

Monday, Jan 5, 2026 10:33 am ET1min read
NKE--

Fleet Feet, a running specialty retailer, has reached 284 locations, with plans to expand to 300 by 2026. The company's CEO, Joey Pointer, expects digital sales to continue growing, with total sales increasing by "low single digits" in 2024. Fleet Feet's top-selling shoe brands are Hoka and Brooks, with Nike gaining traction in specialty stores after a resurgence in its running division. By 2026, Nike is expected to be in half of Fleet Feet's locations.

Fleet Feet's 50th Anniversary Celebration: Expansion Plans and Rising Sales

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