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Figma, a leading design software company, has unveiled a significant cryptocurrency investment strategy as it prepares for its Initial Public Offering (IPO). The company has disclosed that it holds approximately $70 million in
Exchange-Traded Funds (ETFs) and has received board approval for an additional $30 million in Bitcoin purchases through USDC. This strategic move is part of Figma's broader plan to expand its global presence and diversify its treasury holdings.The disclosure of Figma's $70 million Bitcoin ETF holdings and the planned $30 million Bitcoin purchase highlights the company's commitment to integrating cryptocurrencies into its financial strategy. This approach not only demonstrates Figma's confidence in the future of digital assets but also positions the company as a forward-thinking player in the tech industry. By allocating a substantial portion of its treasury to Bitcoin, Figma aims to hedge against inflation and capitalize on the potential growth of the cryptocurrency market.
The decision to invest in Bitcoin ETFs and USDC reflects Figma's proactive stance on embracing new financial technologies. Bitcoin ETFs provide a regulated and accessible way for institutional investors to gain exposure to Bitcoin, while USDC offers a stablecoin option for direct Bitcoin purchases. This dual approach allows Figma to benefit from the stability of USDC while also participating in the potential appreciation of Bitcoin.
Figma's IPO filing also sheds light on the company's financial performance. The filing reports a 46% year-over-year increase in revenue for the first quarter, reaching $228.2 million, and a significant growth in net income from $13.5 million to $44.9 million. These financial metrics underscore Figma's strong market position and its ability to generate substantial revenue growth. The company plans to trade on the New York Stock Exchange under the ticker symbol FIG, further solidifying its presence in the public market.
The strategic investment in cryptocurrencies aligns with Figma's vision of leveraging innovative technologies to drive growth and expansion. By incorporating Bitcoin into its treasury strategy, Figma aims to attract tech-savvy investors who are increasingly interested in companies that embrace digital assets. This move also positions Figma as a leader in the tech industry, showcasing its willingness to adapt to emerging trends and technologies.
Figma’s crypto activity began shortly after the SEC approved spot Bitcoin ETFs. On March 3, 2024, its board approved a $55 million investment in Bitwise’s ETF—now valued at $70 million, suggesting early gains. The board later greenlit another $30 million in direct Bitcoin purchases, but the company has so far only converted that amount into stablecoin USDC, signaling plans to buy BTC in the near future. This move positions Figma among a growing cohort of tech companies integrating crypto into their corporate treasuries—a trend led by firms like Strategy, which treat Bitcoin as a core balance sheet asset. While Figma remains primarily focused on digital design tools, the scale of its crypto exposure signals a broader strategic interest in blockchain-based assets.
This also comes at a pivotal time for the IPO market and the crypto sector. As institutional interest in Bitcoin ETFs continues to grow, Figma’s dual investment approach—splitting between ETFs and direct holdings—may reflect a desire to balance regulatory clarity with long-term conviction in Bitcoin’s role as a financial asset. In summary, Figma's disclosure of its $100 million crypto strategy ahead of its IPO highlights the company's forward-thinking approach to financial management and its commitment to embracing new technologies. The investment in Bitcoin ETFs and USDC, coupled with strong financial performance, positions Figma as a leader in the tech industry, poised for continued growth and success.

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