FAT Brands Debuts First Co-Branded Round Table Pizza and Fatburger in California
ByAinvest
Friday, Aug 8, 2025 2:12 pm ET1min read
FAT--
The co-branded location, which will operate Sunday through Thursday from 11:00 a.m. to 9:00 p.m., and Friday and Saturday from 11:00 a.m. to 10:00 p.m., marks a strategic shift for FAT Brands. By adding Fatburger to an existing Round Table Pizza location, the company aims to increase revenue potential without the substantial costs of new standalone locations [1]. This initiative aligns with industry trends toward operational efficiency and maximizing revenue per square foot, particularly important in high-cost markets like California [2].
The new menu will feature Fatburger’s signature custom-built burgers, fries, and hand-scooped milkshakes, complementing Round Table Pizza’s offerings. The complementary menu items could smooth revenue throughout the day and potentially increase the average ticket size by offering customers more options during a single visit [1].
Jake Berchtold, COO of FAT Brands’ Fast Casual Division, stated, “There’s nothing better than seeing two iconic brands unite under one roof, especially in their home state. This opening also represents the first-ever Fatburger addition to an existing Round Table Pizza location – a strategic growth initiative we plan to continue expanding, particularly throughout California” [1].
FAT Brands currently owns 18 restaurant brands and operates over 2,300 units worldwide. The company's diversified portfolio includes brands such as Marble Slab Creamery, Johnny Rockets, Fazoli’s, Twin Peaks, Great American Cookies, Smokey Bones, Hot Dog on a Stick, Buffalo’s Cafe & Express, Hurricane Grill & Wings, Pretzelmaker, Elevation Burger, Native Grill & Wings, Yalla Mediterranean, Ponderosa, and Bonanza Steakhouses [2].
References:
[1] https://www.stocktitan.net/news/FAT/fat-brands-opens-first-co-branded-round-table-pizza-and-fatburger-in-5eumd9aouxgy.html
[2] https://www.globenewswire.com/news-release/2025/08/08/3130323/0/en/FAT-Brands-Opens-First-Co-Branded-Round-Table-Pizza-and-Fatburger-in-California.html
QSR--
FAT Brands, parent company of Fatburger and Round Table Pizza, has opened its first co-branded location in California, combining the two iconic brands in Rancho Cordova. The new restaurant offers fresh, new menu additions including custom-built burgers, fries, and milkshakes. A grand opening celebration will be held on August 9, with the first 100 customers receiving a free Original Fatburger.
FAT Brands (NASDAQ: FAT), the parent company of Fatburger and Round Table Pizza, has announced the opening of its first co-branded location in California, combining the two iconic brands in Rancho Cordova. The new restaurant, located at 2234 Sunrise Blvd., will celebrate its grand opening on August 9, 2025, offering promotions including free Original Fatburgers to the first 100 customers and complimentary fries with any purchase [1].The co-branded location, which will operate Sunday through Thursday from 11:00 a.m. to 9:00 p.m., and Friday and Saturday from 11:00 a.m. to 10:00 p.m., marks a strategic shift for FAT Brands. By adding Fatburger to an existing Round Table Pizza location, the company aims to increase revenue potential without the substantial costs of new standalone locations [1]. This initiative aligns with industry trends toward operational efficiency and maximizing revenue per square foot, particularly important in high-cost markets like California [2].
The new menu will feature Fatburger’s signature custom-built burgers, fries, and hand-scooped milkshakes, complementing Round Table Pizza’s offerings. The complementary menu items could smooth revenue throughout the day and potentially increase the average ticket size by offering customers more options during a single visit [1].
Jake Berchtold, COO of FAT Brands’ Fast Casual Division, stated, “There’s nothing better than seeing two iconic brands unite under one roof, especially in their home state. This opening also represents the first-ever Fatburger addition to an existing Round Table Pizza location – a strategic growth initiative we plan to continue expanding, particularly throughout California” [1].
FAT Brands currently owns 18 restaurant brands and operates over 2,300 units worldwide. The company's diversified portfolio includes brands such as Marble Slab Creamery, Johnny Rockets, Fazoli’s, Twin Peaks, Great American Cookies, Smokey Bones, Hot Dog on a Stick, Buffalo’s Cafe & Express, Hurricane Grill & Wings, Pretzelmaker, Elevation Burger, Native Grill & Wings, Yalla Mediterranean, Ponderosa, and Bonanza Steakhouses [2].
References:
[1] https://www.stocktitan.net/news/FAT/fat-brands-opens-first-co-branded-round-table-pizza-and-fatburger-in-5eumd9aouxgy.html
[2] https://www.globenewswire.com/news-release/2025/08/08/3130323/0/en/FAT-Brands-Opens-First-Co-Branded-Round-Table-Pizza-and-Fatburger-in-California.html

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