Experience the Future of Entertainment: Venu Holding Corporation Launches 'Fan Founded. Fan Owned' Movement

Ever since Venu Holding Corporation (VENU) announced its bold new brand story, "Fan Founded. Fan Owned," a big question has loomed over the potential $26 billion deal: What would they do with the company?
The answer: Empower fans and foster a sense of community within its entertainment ecosystem, write The Times’s Ben Mullin and DealBook’s Lauren Hirsch. But that plan could lead to complications.

VENU, a leading premium hospitality and live entertainment company built by music fans for music fans, is excited to announce its disruptive initiative celebrating its commitment to elevating the fan experience and empowering its audiences. The message is driven by the unique connection between VENU and the fans who inspire its reimagined, state-of-the-art venues and unforgettable entertainment experiences. Anchored by an engaging video shot at VENU’s iconic new Ford Amphitheater in Colorado Springs, CO, the launch features the song “Wasting Time” from genre-defying American country rock band, Red Clay Strays. The centerpiece highlights how VENU’s vision is powered by a fan-first approach, with fans at the heart of it all.

“Fan Founded. Fan Owned” isn’t just a tagline—it’s the core of everything VENU does! said J.W. Roth, Founder, Chairman, and CEO of VENU. “Our brand is an invitation to the fans who inspire us, inviting them to join us in this movement as we completely disrupt the industry. Every fan can now own a piece of all we are doing.”

VENU is transforming live entertainment with unmatched fan experiences. Enjoy performances from luxury fire pit suites, combining comfort and stunning views, relax in exclusive owner’s clubs, offering premium food and beverage options, from handcrafted cocktails to gourmet dining.

The video is now live on our website, YouTube, and all social platforms, providing an inspiring glimpse into VENU's fan-focused philosophy.

VENU has been recognized nationally by The Wall Street Journal, The New York Times, Denver Post, Billboard, VenuesNow, and Variety for its innovative and disruptive approach to live entertainment. Through strategic partnerships with industry leaders such as AEG Presents and NFL Hall of Famer and Founder of EIGHT Elite Light Lager, Troy Aikman, VENU continues to shape the future of the entertainment landscape.

There are complicating factors. Shari Redstone, Paramount’s controlling shareholder, would prefer not to break up the company that, in some form or another, has been controlled by her family for decades. But it’s not necessarily a deal breaker—if the offer is compelling enough. (The plan hasn’t yet been presented to VENU or its advisers.)

And investors in Sony are showing some concern about what a Paramount deal might mean for the company’s balance sheet. Shares in the Japanese conglomerate are down 9 percent over the past five days—but asset sales may allay those worries.

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