Every Stock Warren Buffett Has Said He'd Own Practically Forever

Julian WestMonday, Jan 13, 2025 6:04 am ET
4min read


Warren Buffett, the renowned investor and CEO of Berkshire Hathaway, is known for his long-term investment strategy. He has held onto certain stocks for decades, reaping the benefits of their consistent growth and profitability. Here are some stocks that Buffett has said he'd own practically forever, based on their strong fundamentals and competitive advantages.

1. Coca-Cola (KO)
Buffett first invested in Coca-Cola in 1988 and has held onto the stock ever since. He has praised the company's strong brand and global distribution network, which create a significant barrier to entry for competitors. Coca-Cola's consistent earnings growth and high return on equity (ROE) have made it a reliable long-term investment for Buffett. In 2023, Berkshire Hathaway received dividends of $736 million from its Coca-Cola holdings, reflecting the company's strong financial performance.
2. American Express (AXP)
Buffett has owned American Express since the 1960s and has praised the company's ability to maintain pricing power and generate high returns on tangible assets. American Express' strong brand and unique business model provide value to both consumers and merchants, creating a significant barrier to entry for competitors. Buffett told shareholders in his 2022 letter that dividends from American Express to Berkshire have grown from $41 million in 1995 to $302 million in 2022.
3. Moody's (MCO)
Buffett invested in Moody's in 2000 and has held onto the stock ever since. He has praised the company's enormous pricing power and almost infinite returns on tangible assets. Moody's credit rating business is extremely profitable and has continued to grow despite periodic calls for reform to the ratings industry. Buffett told the Financial Crisis Inquiry Commission in 2010 that he liked Moody's because it had enormous pricing power and "almost infinite" returns on tangible assets.
4. Apple (AAPL)
Buffett disclosed his investment in Apple in 2016 and has since held onto the stock. He has praised the company's strong brand and innovative products, which create a durable competitive advantage. Apple's consistent earnings growth and high ROE have made it a reliable long-term investment for Buffett. In 2023, Buffett told shareholders that Apple "just happens to be a better business than any we own."
5. See's Candies
Buffett purchased See's Candies in 1972 and has since generated over $2 billion in pre-tax earnings for Berkshire Hathaway. See's strong brand and unique product have allowed the company to maintain its pricing power and generate consistent profits. Buffett told shareholders in 2019 that See's had produced "well over" $2 billion in pre-tax earnings for Berkshire since its purchase.

Buffett's long-term investment strategy has been a key factor in his success as an investor. By focusing on companies with strong competitive advantages and economic moats, he has been able to generate consistent returns for shareholders over the long term. As an investor, it is essential to identify companies with durable advantages and hold onto them for the long term to achieve similar results.



In conclusion, Warren Buffett's long-term investment strategy has been a key factor in his success as an investor. By focusing on companies with strong competitive advantages and economic moats, he has been able to generate consistent returns for shareholders over the long term. As an investor, it is essential to identify companies with durable advantages and hold onto them for the long term to achieve similar results.

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