EV Daily | Tesla and BYD Battle for EV Supremacy in Europe Amid New Model Launches and Market Strategies

Market BriefWednesday, May 7, 2025 8:01 am ET
1min read
【Tesla】

Tesla has opened orders for the Model Y Long Range RWD in the US for $45,000, adding a new entry-level option. The Model Y is now offered in multiple versions, including Standard Range RWD in Europe and China, with ongoing deliveries. To boost demand, Tesla plans to offer lower interest rates in the US. The recent ACT Expo highlighted Tesla Semi, emphasizing Tesla's influence on clean truck technology. Despite incentives, Tesla struggles with sales in Europe, facing a downtrend. The company aims to improve with new Model Y RWD offerings and financing options.

【BYD】

BYD is rapidly expanding its market presence in Europe, outselling Tesla in Germany and the UK. The company sold over 380,000 new energy vehicles last month, with a significant portion being electric. BYD's expansion includes launching the Seagull EV in Europe as the Dolphin Surf, with expectations of doubling sales. BYD's growth strategy includes ramping up overseas sales and deploying new models like the Sealion 7 smart electric SUV to maintain its competitive edge.

【Others】

Lucid Motors plans to double EV production in 2025, targeting 20,000 vehicles despite tariff challenges. The Gravity SUV is a key offering, with leasing options and impressive range. Audi considers US manufacturing to avoid new tariffs, exploring site options for the Q4 e-tron and future models. Rivian shares Q1 2025 financials, showing gross profit and delivery targets between 46,000 and 51,000 vehicles. The company revises its outlook due to trade conditions but remains committed to the R2 EV rollout. Uber expands robotaxi services in partnership with Momenta, aiming to introduce autonomous rides in Europe by 2026. Jeep unveils the Compass EV with over 400 miles of range, featuring advanced design elements and technology for a competitive market position. Kia's EV3 and EV5 models continue to gain traction globally, with plans for new low-cost EVs to reinforce growth. Hyundai enhances EV charging features, launching new models like the IONIQ 9 with improved charging capabilities and competitive pricing.

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