EV Daily | BYD Surpasses Tesla in UK Sales as Tesla Struggles with Cybertruck Discounts
Market BriefFriday, Jun 6, 2025 8:01 am ET

【Tesla】
Tesla's stock has experienced significant fluctuations unrelated to its company performance, tied instead to market perceptions of potential gains from government policies. A market shift following a public dispute between CEO Elon Musk and Donald Trump has led to a drop in stock value by over $100 billion. Additionally, Tesla's erratic leadership continues to challenge its corporate stability with actions such as abruptly ending projects and reassigning personnel. In product news, Tesla is offering significant discounts on the Cybertruck, struggling with low sales and high inventory despite previous expectations of high production. The company has also faced legal challenges regarding the disclosure of crash data related to its self-driving systems, with Tesla arguing that such information could harm its competitive edge.
【BYD】
BYD has seen a dramatic increase in UK sales, overtaking Tesla with registrations jumping over 400% last month. The growth is bolstered by the launch of the affordable Dolphin Surf EV in Europe, a model already successful in China. BYD's strategy and vehicle portfolio set the stage for potential market dominance in Europe and the UK, with forecasts predicting a doubling of sales this year.
【Others】
Kia's EV4 electric sedan has had a slow start in Korea but is expected to improve sales as it expands to Europe and the US. The model offers strong range capabilities and is priced competitively. Hyundai plans to launch its first fully electric minivan, the Staria EV, featuring a range of up to 400 km. Nissan's N7 EV has exceeded sales expectations in China, with plans for global expansion. The affordable EV features advanced technology and aims to revitalize Nissan's market presence. Meanwhile, GM is expanding its EV lineup with a possible plug-in hybrid version of the Chevy Equinox. In regulatory news, New York City plans to implement a 15 mph speed limit for e-bikes, sparking debate over safety and enforcement. UK vehicle registrations are up, with significant growth in plug-in hybrids and EVs, though market share remains below regulatory targets.
Tesla's stock has experienced significant fluctuations unrelated to its company performance, tied instead to market perceptions of potential gains from government policies. A market shift following a public dispute between CEO Elon Musk and Donald Trump has led to a drop in stock value by over $100 billion. Additionally, Tesla's erratic leadership continues to challenge its corporate stability with actions such as abruptly ending projects and reassigning personnel. In product news, Tesla is offering significant discounts on the Cybertruck, struggling with low sales and high inventory despite previous expectations of high production. The company has also faced legal challenges regarding the disclosure of crash data related to its self-driving systems, with Tesla arguing that such information could harm its competitive edge.
【BYD】
BYD has seen a dramatic increase in UK sales, overtaking Tesla with registrations jumping over 400% last month. The growth is bolstered by the launch of the affordable Dolphin Surf EV in Europe, a model already successful in China. BYD's strategy and vehicle portfolio set the stage for potential market dominance in Europe and the UK, with forecasts predicting a doubling of sales this year.
【Others】
Kia's EV4 electric sedan has had a slow start in Korea but is expected to improve sales as it expands to Europe and the US. The model offers strong range capabilities and is priced competitively. Hyundai plans to launch its first fully electric minivan, the Staria EV, featuring a range of up to 400 km. Nissan's N7 EV has exceeded sales expectations in China, with plans for global expansion. The affordable EV features advanced technology and aims to revitalize Nissan's market presence. Meanwhile, GM is expanding its EV lineup with a possible plug-in hybrid version of the Chevy Equinox. In regulatory news, New York City plans to implement a 15 mph speed limit for e-bikes, sparking debate over safety and enforcement. UK vehicle registrations are up, with significant growth in plug-in hybrids and EVs, though market share remains below regulatory targets.

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