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Immersive hospitality experiences are redefining the guest experience in the hospitality and leisure industry. Properties are using technology to create unique worlds that blur the lines between physical and digital. Examples include theme parks like Universal Orlando's Epic Universe and Disney's Star Wars: Galaxy's Edge, as well as Las Vegas venues like Sphere at the Venetian Resort. Immersive experiences allow guests to take part in the content or outcome through their actions, creating a feeling of being part of a different environment.

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