Ethereum News Today: Trump-linked WLFI accumulates $30m ETH amid 50% price surge

World Liberty Financial (WLFI), the decentralized finance (DeFi) initiative associated with former U.S. President Donald Trump, has been actively purchasing over $30 million in Ethereum (ETH) as the cryptocurrency experiences a significant price rebound. On-chain analytics reveal that WLFI-linked addresses added 10,013 ETH—valued at approximately $30 million—across six days, pushing the firm’s total holdings to an estimated 80,000 ETH, or roughly $293 million at current prices [1]. This accumulation follows a strategic reversal from earlier this year, when WLFI sold up to $8 million in ETH amid market volatility, marking a notable shift in its crypto positioning.

The purchases coincide with Ethereum’s broader market resurgence, having surged nearly 50% over the past month and breaking free from a months-long bearish trend. WLFI’s recent activity appears to align with the asset’s momentum, as the firm builds a larger stake during a period of renewed institutional and retail interest. The DeFi venture initially acquired 67,498 ETH for $210 million but incurred losses exceeding $125 million during Ethereum’s downturn, prompting a prior reduction in exposure. The current buying spree suggests a renewed confidence in the token’s trajectory.

Eric Trump, the president’s son, has publicly endorsed the recent price action, capitalizing on his earlier bullish prediction. In February 2025, he tweeted, “In my opinion, it’s a great time to add ETH,” a statement that has gained traction as the asset climbed. On July 22, he celebrated the market’s breakout by sharing a “mic drop” meme from the Despicable Me franchise on X, alongside a reminder to followers to “buy the dip” when he signals it. His engagement highlights the family’s strategic use of social media to reinforce their crypto advocacy, drawing attention to WLFI’s market activity.

Ethereum’s performance remains mixed in the short term, trading at $3,651 as of press time—a 0.92% decline in the past 24 hours but a 17% increase weekly. The price rebound has reignited debates about the asset’s long-term potential, with WLFI’s accumulation serving as a case study in timing and risk management. Analysts note that WLFI’s ability to scale back losses and re-enter the market during a rally reflects a calculated approach to navigating crypto’s volatility.

The firm’s actions underscore a broader trend of high-profile investors re-engaging with Ethereum amid speculative optimism ahead of potential upgrades or regulatory clarity. However, the outcome of WLFI’s current holdings will depend on the asset’s sustainability at higher levels, as well as the firm’s ability to balance risk with its public advocacy. For now, the Trump-linked venture’s $30 million ETH acquisition stands as a strategic move in a dynamic market landscape.

Source: [1] [title: Trump-linked WLFI bags $30m ETH amid price rally] [url:https://coinmarketcap.com/community/articles/6880df2191aa4249017f0fdf/]