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Animoca Brands, a leading blockchain investment firm, has outlined a compelling vision for the future of finance, forecasting that real-world asset (RWA) tokenization could capture a significant share of the $400 trillion traditional finance market. According to the firm’s recent research, the RWA sector is still in its infancy but has already reached a market size of $26 billion, with tokenized private credit and U.S. Treasurys accounting for nearly 90% of this value [1]. This growth marks a pivotal shift in how traditional financial instruments are represented and traded in the digital world.
The firm describes the current phase as a “strategic land grab,” where asset managers and infrastructure developers are racing to build platforms capable of managing the full lifecycle of tokenized assets [1]. Researchers Andrew Ho and Ming Ruan emphasize that the early movers in infrastructure development are likely to dominate as the sector matures, capturing the most value over time [1].
Ethereum remains the dominant blockchain for RWA tokenization, hosting 55% of all tokenized value. This figure rises to 76% when layer-2 solutions like Arbitrum, Polygon, and ZKsync are included, due to the network’s security and established DeFi ecosystem [1]. Despite Ethereum’s current leadership, Animoca predicts a multichain future, with purpose-built and high-throughput blockchains gaining traction as tokenization projects expand. Interoperability, the firm argues, will be a key factor in determining long-term success.
The RWA boom has also had a measurable impact on token prices. Ethereum’s native token, ETH, recently reached an all-time high of over $4,399, while Chainlink’s LINK token has also experienced a surge. This is attributed to the rising importance of oracles in connecting blockchain platforms with traditional financial data [1].
Beyond analysis, Animoca is actively shaping the RWA landscape. Earlier this month, the company launched NUVA, a dedicated RWA marketplace, as part of its broader strategy to develop digital property rights and tokenized finance [1]. With institutional adoption increasing and the tokenized market breaking records, the firm’s insights suggest RWAs could soon transition from a niche experiment to one of the most transformative financial developments in years.
Other analysts in the space align with Animoca’s outlook, highlighting the $400 trillion traditional finance market as a vast opportunity for RWA tokenization. Firms are increasingly recognizing the efficiency and scalability benefits that blockchain technology can bring to traditional asset management [2]. These developments signal a broader industry shift toward tokenization, with global projects exploring ways to integrate traditional financial assets into onchain infrastructure.
Source: [1] Tokenization Boom: Animoca Sees RWAs Becoming the Future of Finance (https://coindoo.com/tokenization-boom-animoca-sees-rwas-becoming-the-future-of-finance/)
[2] $400T TradFi market is a huge runway for tokenized RWAs (https://www.fastbull.com/news-detail/400t-tradfi-market-is-a-huge-runway-for-news_6300_0_2025_3_8438_3/6300_IOTA-USDC)

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