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Meme coins, including
(DOGE), (SHIB), and (PEPE), have faced renewed bearish pressure in 2025 as market dynamics shift amid regulatory developments and liquidity trends. The U.S. Securities and Exchange Commission (SEC) ruled in February 2025 that coins are not securities, removing them from direct oversight and reclassifying them as commodities under the Commodity Exchange Act [8]. This decision has led to increased speculative trading but also heightened risks, as investors now navigate a market with fewer protections against fraud and manipulation [6].The bearish sentiment is evident in the performance of specific tokens. Shiba Inu, once a dominant meme coin, has seen its price decline sharply, reflecting broader market uncertainty. Similarly, Pepe, an Ethereum-based meme coin, has experienced volatile swings, with recent data showing an 82% surge in some weeks followed by sharp corrections [11]. Dogecoin, which launched its first ETF with $18 million in day-one trading volume, has also struggled to maintain momentum amid shifting investor priorities [1].
Market liquidity shifts have further exacerbated downward trends.
, a major platform for meme coins, dropped 29% in early 2025 despite a $10 billion liquidity injection, with capital outflows redirecting to and Chain [12]. This migration has impacted Solana-based projects like , which saw a 129% rally in one week but remains vulnerable to broader network instability. Meanwhile, Ethereum's robust DeFi infrastructure, with a total value locked (TVL) of $64 billion, has drawn liquidity away from riskier assets, compounding bearish pressures [11].Regulatory ambiguity and market manipulation have compounded the challenges. The SEC's non-security classification has opened the door for unregulated trading, leading to a surge in scams. Notably, the Libra token, endorsed by Argentine President Javier Milei, collapsed by 94% after a rug pull drained $107 million in liquidity [12]. Such incidents have eroded confidence, prompting investors to favor safer assets like
, which has increased its market dominance to 59.6% [12].Despite these headwinds, some projects aim to stabilize the market. Fight Fight Fight LLC, the issuer of the Trump Coin (TRUMP), announced a $200 million treasury buyback program to stabilize its token after an 80% price decline from January highs [1]. However, similar initiatives for other meme coins remain scarce, leaving many tokens exposed to speculative cycles and sudden sell-offs.
The bearish pressure underscores the fragile nature of the meme coin market, where hype-driven valuations and regulatory shifts create a volatile environment. As the SEC and CFTC continue to clarify their roles, investors face a precarious landscape where liquidity, governance, and project fundamentals remain critical uncertainties.
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