Estee Lauder Surges 4.08% To $88.58 Amid Bullish Technical Signals

Generated by AI AgentAinvest Technical Radar
Wednesday, Jul 2, 2025 6:51 pm ET2min read
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Candlestick Theory
The Estee Lauder's recent price action reveals significant bullish momentum, characterized by six consecutive up days culminating in a strong 4.08% gain to $88.58. This sequence forms a pronounced bullish flag pattern, emerging after a sharp recovery from multi-year lows near $48.37. Key resistance is evident near $89.25 (July 2 high), with notable rejection wicks at this level suggesting temporary supply. Support manifests around $67.31 (June 13 low), confirmed by multiple tests and reversal candles throughout June. The March double top near $100 remains a major long-term resistance zone.
Moving Average Theory
The moving averages signal a robust emerging uptrend. The 50-day MA ($78.12) decisively crossed above the 100-day MA ($76.80) in late June, confirming a short-to-medium-term bullish shift. The price ($88.58) now trades significantly above all key MAs – the 50-day, 100-day, and 200-day ($73.50), indicating strong upward momentum. This hierarchy (price > 50 > 100 > 200) constitutes a bullish ordering consistent with an established uptrend. The 200-day MA, previously acting as resistance, now serves as a key long-term support level.
MACD & KDJ Indicators
Both MACD and KDJ affirmAFRM-- strong momentum but caution about overextension. The MACD histogram shows persistently positive and increasing values over the past month, with the signal line maintaining a bullish crossover since early June – confirming the strength of the uptrend. The KDJ indicator, however, flags potential overbought conditions: The J-line resides at 96.8, significantly above the K (91.2) and D (86.4) lines, and deep within overbought territory. While the MACD suggests continued strength, the extreme KDJ reading signals a high probability of short-term consolidation or pullback to alleviate overbought pressure.
Bollinger Bands
Bollinger Bands highlight heightened volatility and a strong trend. The price consistently rides the upper band ($86.92), an indicator of robust upward momentum. Band width has expanded notably since late June, reflecting increasing volatility alongside the price surge. While trading above the upper band signifies strength, it often precedes short-term consolidation as price tends to revert towards the 20-period moving average (mid-band, $80.70). A breach below the upper band might signal the initial phase of such a consolidation.
Volume-Price Relationship
Volume analysis provides confidence in the sustainability of the recent rally. The surge from the June low near $67.31 has been accompanied by significantly higher trading volume, particularly on up days – a hallmark of accumulation. The July 1 session (5.33% gain to $85.11) saw 6.02M shares traded, exceeding the previous month's average volume substantially. While the July 2 volume (6.99M) moderated slightly during the continued gain, the overall volume profile during the 6-day advance validates the bullish move as well-supported by market participation. Declining volume on pullbacks, such as June 25-26, further suggests limited selling pressure.
Relative Strength Index (RSI)
The RSI is currently flashing an overbought signal. Using a 14-day period and recent price changes, the RSI calculation reached approximately 78.9. This places it solidly above the 70 overbought threshold. Historically, such high RSI readings for EL have preceded periods of consolidation or modest pullbacks, though not necessarily major trend reversals. It reinforces the caution indicated by the KDJ and the price position relative to the Bollinger Bands. The current high level suggests the near-term risk/reward profile favors caution.
Fibonacci Retracement
Applying Fibonacci retracement to the significant downtrend from the April peak ($100.78, Sep 26) to the April low ($48.37, Nov 22) yields key levels. The recent rally has surpassed the pivotal 61.8% retracement level ($74.23) and now challenges the 76.4% resistance near $88.99. The close proximity of the July 2 high ($89.25) to this level makes it a critical near-term resistance zone. A sustained break above $89.99 (76.4%) would open the path towards the 100% full retracement near $100. Conversely, the 61.8% level ($74.23) now serves as major support, aligning with the 200-day MA and the June consolidation zone.
Confluence & Divergence
Notable confluence occurs around the $74-$75 zone, where the 200-day MA, the 61.8% Fibonacci retracement, and the early June consolidation lows converge, creating a formidable support base for any pullback. The sustained price strength above the rising MAs is supported by the bullish MACD and strong volume. However, significant divergences warn of short-term overheating: The extreme readings on the RSI (>78) and KDJ (J>95) starkly contrast the continued new price highs daily. This divergence between price momentum and oscillator positions suggests waning upside momentum internally, increasing the likelihood of consolidation or retracement to refresh the advance, even as the overall trend remains positive. A break below $84.5 may initiate this corrective phase.

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