Estée Lauder Seeks Growth with New Brands and Global Focus

Thursday, Dec 4, 2025 2:52 pm ET1min read

Estée Lauder Companies is driving growth with new brands and a global focus, according to CEO Fabrizio Freda. The company aims to rebalance growth worldwide, embracing emerging markets and the Americas, rather than relying solely on China. Emerging markets are seen as a key market between now and 2030.

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